Thousands in shock after finding out they’ve been mispronouncing a popular beauty brand their entire lives: ‘I need a hug’
- Nyx Cosmetics clarified how to pronounce it as Nix instead of NYX or Nikes
- Thousands were in shock and said they had been mispronouncing it.
Beauty lovers around the world are in shock after discovering that they have been mispronouncing the popular beauty brand Nyx Cosmetics for their entire lives.
The makeup brand, which was founded in 1999 and is named after the Greek goddess of the night, is pronounced Nix instead of NYX or Nikes.
The company has now confirmed how to pronounce the nickname after years of confusion over Twitter.
Beauty lovers around the world are in shock after discovering that they have been mispronouncing the popular beauty brand Nyx Cosmetics for their entire lives.
The makeup brand, which was founded in 1999 and is named after the Greek goddess of the night, is pronounced Nix instead of NYX or Nike (products pictured).
“Pronounced NIX, not NYX or NIKES,” Nyx Cosmetics wrote on Twitter, to the disbelief of hundreds of thousands.
This is how the name of the Greek goddess is also pronounced.
Many who saw the post had a mixed reaction to the news.
“I’m sending this to my mom that says NYX, I’ve been telling her for years,” one commenter wrote.
“Whoever is saying ‘nikes’ needs a hug,” added another.
A third wrote: “I know it’s Nix but I keep saying NYX because I don’t know, maybe I’m a little crazy.”
Some have been mispronouncing it; others said they had been pronouncing it correctly ‘all this time’ and couldn’t understand those who hadn’t.
Others said they had been pronouncing it correctly ‘all this time’ and couldn’t understand those who hadn’t.
‘Are people still so terribly unaware? To be honest, I only know the correct pronunciation because of RuPaul’s drag race. I was guilty of calling it NYX,’ wrote one person.
“So I’ve been pronouncing it right since I was 10 years old,” added another.
This isn’t the only beauty brand that has caused confusion with its name.
In the past, people have had issues with the popular brand Glossier (pronounced Gloss-ee-yay instead of Gloss-ee-r), as well as the hair brand Kerastase (pronounced Care-ah-stahss no). Care-ah-stay).
