Norwich’s patience pays off with immediate promotion … now the Canaries can build the future of the Premier League
This time we splash the money! Norwich’s long game pays off with a call to cut spending through promotion … Now Canary boss Daniel Farke is ready to build a Premier League future
- Norwich was promoted back to the Premier League despite 3-1 to Bournemouth
- The championship was relegated directly from the top flight last season
- Their calls to play the long game and cut spending has paid off
- Now Daniel Farke’s squad is in a position to strengthen for a good run at top level
Don’t you just like it when a plan comes together?
Manager Daniel Farke, sporting director Stuart Webber and co-owner Delia Smith would have been forgiven for asking each other that question smugly in the Carrow Road corridors in the midst of the promotion party.
There was a lot of ridicule about Norwich’s failure to really stay up last season, as they finished at the bottom of the Premier League and got relegation in their stride.
Norwich confirmed on Saturday evening that they will return to the Premier League next season
The Canary Islands can look to the future with optimism, and in a much better position for the top flight
But it was just what they had been preparing for and almost expected – with the end goal being that they would be better placed to return immediately and in a much healthier position.
Rather than spending a fraction of what would be enough on a half-hearted, symbolic effort to survive, Norwich opted to instead spend their previous Premier League wealth stabilizing the club.
They secured the long-term future of some of their players, improved the training ground and infrastructure, and were able to pay for some of the financial sins of the past.
Norwich knew it wouldn’t be enough to spend just £ 1.5m on permanent signings, but waste better than £ 50m and still fail. If they went down, so be it. The thought was that they would be stronger in the long run.
Saturday’s defeat to Bournemouth didn’t matter as results elsewhere confirmed their gains
Norwich lost just two key players – Ben Godfrey and Jamal Lewis – kept the rest this season, cleverly adding where they could and had returned to the Premier League on the first try.
Bournemouth tried to play party-poopers on Saturday after previous results saw the Canaries move up again, using Dimitris Giannoulis’ early red card to turn a 1-0 deficit into a 3-1 victory that increased their own play-off hopes.
But nothing could dampen Norwich’s festive mood or deny them the chance to indulge in a well-deserved blow.
“Now that we have returned to the Premier League, this is further proof why the decisions made two years ago were correct,” said Farke.
Daniel Farke could do little to stop Norwich’s fall last season, but is now in good shape
Norwich’s senior teams opted to focus on the future last season, strengthening off the field
It was incredibly important for the club’s medium and long-term future.
As a head coach, it was not the easiest decision. I would have loved it if the club had bought a defender or forward for £ 10 million.
“But it was important not to be selfish and to support the club.”
The hope now is that Norwich can maintain its Premier League status for the next term. Their previous two stays have lasted only one season.
Emi Buendia and Max Aarons are two likely to be discounted this summer after remaining loyal after last season’s relegation to get Norwich back on its feet.
The Canary Islands could still be champions before starting another top flight attempt
But Farke returns for a second shot on the top flight with a squad significantly more experienced than the one he had last time.
Their upgraded academy will continue to produce gems for him, and promising center-back Andrew Omobamidele looks like any other.
Farke added, “Now we can invest and spend a little more to be competitive
‘Two years ago we needed a miracle to stay there. We will still be the big underdog, but we are much better prepared. ‘