Netflix sparks deal with Samsung to produce exclusive content for Galaxy users, including behind-the-scenes footage from original series such as Narcos and Elite
- Netflix announced a deal with Samsung during the ‘Unpacked’ event of the Korean company
- The streaming service offers Galaxy users exclusive content
- This includes interviews and images behind the scenes from the original series
- All content is recorded with the new Galaxy S20 smartphone from Samsung
Users expected Samsung to unveil its folding phone at the ‘Unpacked’ event held in San Francisco this week, but were surprised to hear that the company had signed a deal with Netflix.
The streaming service is now the official mobile entertainment partner from Samsung, which offers exclusive content and will strengthen integration with Galaxy smartphones.
Users have access to behind-the-scenes interviews and images from original series such as Narcos and Elite – all of which are recorded with the new Galaxy S20 smartphones.
The deal also includes an updated Bixby, Samsung’s virtual assistant, which quickly recognizes and plays original Netflix shows when prompted. Forbes reported.
And users of a Galaxy phone receive pop-up recommendations from shows.
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Users have access to interviews and images behind the scenes of original series such as Narcos (photo) and Elite – all made with the new Galaxy S20 smartphones
Netflix’s Chief Marketing Officer, Jackie Lee-Joe, told an audience at the Unpacked event: “The mission of this collaboration is to make the viewing experience on Netflix on Samsung Mobile absolutely the best.”
The partnership can help attract new customers for each of the companies, but Netflix is already dominating the streaming market with 167 million users around the world.
Although it rules, the platform faces more competition with new major competitors such as Disney +, Apple TV Plus and HBO Max, according to CNET.
On the other hand, Samsung would benefit more from the alliance by acquiring new customers in “the international markets where Netflix is growing fastest,” CNET wrote.
Netflix is now the official mobile entertainment partner from Samsung, which will offer exclusive content and strengthen integration with Galaxy smartphones, such as the new Galaxy S20 (photo)
Also included in the deal is an updated Bixby, Samsung’s virtual assistant, which will quickly recognize and play Netflix original shows when asked, Forbes reported. And users of a Galaxy phone receive pop-up recommendations from shows
“We believe that this important partnership will provide millions of Samsung mobile users around the world with the best mobile entertainment experience and make discovering new stories around the world easier than ever,” said Lee-Joe.
In addition to the Netflix deal, Samsung has also unveiled its long-awaited folding phone – the Galaxy Z Flip.
Although many details about the Z Flip had been leaked before the event, Samsung had a few surprises for users tuned to the “Unpacked” event, including a new and improved hinge that should help reduce previous problems with the previous folding devices as well as details about prices and official release date.
In addition to the Netflix deal, Samsung has also unveiled its long-awaited foldable phone – the Galaxy Z Flip (photo)
According to Samsung, the phone will be released on February 14 for a formidable $ 1,380 – a few hundred dollars more than Apple’s most expensive iPhone 11 Pro model.
The Z Flip, the first ever commercially available folding phone with a horizontal fold in the center of the device with which it can bend like a retro clam shell phone, is equipped with the foldable glass from Samsung and comes with one and a 6.7 – inch screen.
Samsung says the new hinge is reinforced by fibers that wrap around the actual hinge mechanism to prevent dirt and other particles that can damage the display and interfere with the folding mechanism.