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The moment is almost there. Mugler is the latest designer to collaborate with H&M – and the collection will launch on Thursday, May 11 from 7am PT / 10am ET online and in select stores at 8am local time.
Aided by creative director Casey Cadwallader, Mugler and the fast-fashion retailer will release womenswear, menswear, swimwear and accessories ($30-$749) that nod to the avant-garde label’s iconic silhouettes. Think bold off-the-shoulder dresses, cut-out bodysuits for different skin tones, sculpturally tailored evening dresses, cropped denim jackets, corseted suit sets trimmed with edgy hardware, flowing leather trench coats and more. There are also see-through gloves and tights, leather baseball caps, trippy silk blend scarves, eye-catching logo buckle belts, pop studs, oversized leather tote bags, body chain jewelry and more.
The collection will be available at H&M stores in Atlanta; Chicago; Houston; Southern California aylet de Americana at Brand and Westfield Century City malls in LA and Irvine Spectrum in Orange County; Miami; and New York in Williamsburg, Times Square and Fifth Avenue. In-store shoppers are limited to one item per style, and stores will institute their usual wristband queuing system, giving customers 10-minute time slots.
In a news report, H&M reveals that the conversation with the partner started before legendary designer Manfred Thierry Mugler passed away in January 2022. Cadwallader was announced in 2018 as the luxury French fashion house’s new creative director.
Thanks to H&M
“We are proud to celebrate (Mugler’s) legacy with this collection,” says H&M creative advisor Ann-Sofie Johansson. “We were all honored to get to know Manfred, and it feels very special that he was involved with Casey and the Mugler house in the early stages. Casey has done a fantastic job of paying homage to history and to the archive, while making the collection completely contemporary. Under him, Mugler has become one of the most innovative and exciting houses in today’s fashion landscape.”
H&M and Mugler hosted a star-studded runway show in New York on April 19 that attracted Chloe Sevigny, Amanda Lepore, Lourdes Leon, Pamela Anderson, Irina Shayk, Charlie XCX, Dominique Jackson and more. Dame Pat McGrath created the beauty looks on the runway, and the event featured a live cover performance of Stardust’s iconic ’90s club hit, “Music Sounds Better with You” by Shygirl, Amaarae and Eartheater, which also featured in the collaboration’s music video played.
Thanks to H&M
Mugler has brought the world no shortage of iconic fashion moments, including dressing David Bowie for his 1992 wedding to model Iman; Sending Diana Ross down the runway at the Spring/Summer 1991 show and designing Demi Moore’s cutout dress in Indecent proposalCardi B’s vintage “Birth of Venus” dress at the 2019 Grammys and a $5.5 million diamond-studded gown at the music show the following year and Beyoncé’s outfits for her 2009 worldwide tour. Lady Gaga and Grace Jones are among also among the musical muses of the brand.
Check out some of the best pieces to shop from the H&M x Mugler collection below, and don’t forget to set your alarm for Thursday at 7am PT/10am ET when the collaboration goes online.
Mugler x H&M velvet peplum dress
H&M
Mugler x H&M velvet peplum dress
Mugler x H&M fitted T-shirt with print
H&M
Mugler x H&M printed T-shirt
Mugler x H&M leather baseball cap
H&M
Mugler x H&M leather baseball cap
Mugler x H&M tear drop earrings
H&M
Mugler x H&M tear drop earrings
Mugler x H&M leather belt with M buckle
H&M
Mugler x H&M leather belt with M buckle
Mugler x H&M bolero gloves
H&M
Mugler x H&M bolero gloves
Mugler x H&M brooch with star motif
H&M
Mugler x H&M brooch with star motif
Mugler x H&M Swirling-Star silk blend scarf
H&M
Mugler x H&M Swirling-Star silk blend scarf
Mugler x H&M defined waist denim jacket
H&M
Mugler x H&M defined waist denim jacket
Mugler x H&M leather trench coat
H&M
Mugler x H&M leather trench coat
Mugler x H&M oversized leather shopper
H&M
Mugler x H&M oversized leather shopper
Mugler x H&M denim shirt for men
H&M
Mugler x H&M denim shirt for men
Mugler x H&M nylon parachute jacket for men
H&M
Mugler x H&M nylon parachute jacket for men
Mugler x H&M star clip earrings
H&M
Mugler x H&M star clip earrings
Mugler x H&M solid metal chain
H&M
Mugler x H&M solid metal chain
Mugler x H&M Teardrop Cocktail Ring
H&M
Mugler x H&M Teardrop Cocktail Ring
Mugler x H&M hourglass wool jacket
H&M
Mugler x H&M hourglass wool jacket
Mugler x H&M oversized wool blazer
H&M
Mugler x H&M oversized wool blazer
Mugler x H&M cut-out jersey pants
H&M
Mugler x H&M cut-out jersey pants
Mugler x H&M wool mini dress
H&M
Mugler x H&M wool mini dress
Mugler x H&M corset style mini dress
H&M
Mugler x H&M cut out swimsuit
H&M
Mugler x H&M cut out swimsuit
Mugler x H&M hooded corset waist jacket
H&M
Mugler x H&M hooded corset waist jacket
Mugler x H&M knot detail one shoulder dress
H&M
Mugler x H&M knot detail one shoulder dress
Mugler x H&M body with mesh panels
H&M
Mugler x H&M body with mesh panels
Mugler x H&M jeans with spiral panels
H&M
Mugler x H&M jeans with spiral panels