Molly-Mae Hague has announced that she will be opening a pop-up store in London for her new clothing line maebe.
Just days ago, the 25-year-old influencer, who is preparing to receive a big award for her latest career move, revealed that the launch date is September 29.
But a lucky group of fans won’t have to wait that long, as Molly plans to open a pop-up shop ahead of the brand’s official launch.
The exclusive preview event will kick off in central London on 20 September for invited press and influencers.
The store will open to the public on September 21, giving fans the chance to experience maebe firsthand.
Molly-Mae Hague has announced that she will be opening a pop-up store in London for her new clothing line Maebe
A selection of lucky fans won’t have to wait that long, as a pop-up store is being planned ahead of the brand’s official launch.
Guests can expect a stylish and immersive experience designed to reflect the brand’s aesthetic, with the opportunity to shop the collection before anyone else and hear from Molly-Mae about how she brought this vision to life.
Attendance to the event is with a ticket and reservations open on Sunday, September 15.
More details on maebe, including a first look at the full collection and release information, will be revealed soon.
The reality star recently revealed her ‘secret project’ Maebe with a black-and-white behind-the-scenes video, where she previewed the debut collection.
Eager to give back to her fan base, whom she has thanked in recent weeks for their support following her painful split from fiancé Tommy, Molly has teased a new announcement, which will be revealed tomorrow at 7:30 p.m.
The mother-of-one says her legions of followers will have the chance to be involved in her fashion launch, something she has never done before.
MailOnline has since revealed the newly designed pieces that Molly fans will be adding to their wishlist, including ‘The Ultimate Blazer’, previously worn by the star herself on her Instagram.
After secretly showing off her new range in June, posting an image on her Instagram profile that racked up more than 160,000 likes, Molly told MailOnline: ‘The Ultimate Blazer is my absolute favourite, it’s the piece I was most excited about when we were designing the collection.
MailOnline revealed the newly designed pieces, which Molly fans will be adding to their wishlist, include ‘The Ultimate Blazer’, previously worn by the star herself on her Instagram.
Molly’s brand Maebe, which is a fusion of her name and that of her daughter Bambi, has been in the making for two years, with the first collection set to launch on September 29.
‘The quality is beautiful and it’s a piece I know I’ll wear again and again.’
A source close to the former Love Island star added: ‘Molly is going to announce something super exciting, which will give everyone the chance to be involved in the launch.
‘This is a move Molly has never made before and fans won’t have to wait long as her next announcement will be made on Thursday night at 7:30 p.m.’
MailOnline revealed on Sunday that Molly is set for a big payday following the release of Maebe, which comes weeks after her split from Tommy Fury.
The couple, who share one-year-old daughter Bambi, were together for five years before Molly announced they had ended their relationship last month.
But in a surprise twist, it has been claimed the pair could be reconciling, with sources revealing they have become close again during nights spent together at their Cheshire home.
Molly’s brand Maebe, which is a fusion of her name and that of her daughter Bambi, has been in development for two years and the first collection is set to launch on September 29.
Since rising to fame on Love Island in 2019, Molly has become arguably the most successful former contestant of all time.
The former Love Island star has been focusing on work following her split from Tommy, who is the father of her one-year-old daughter Bambi.
As well as having a huge fan base across multiple platforms, she became the creative director of fast fashion brand PrettyLittleThing and, as the founder of her fake tan line Filter, achieved millionaire status in her own right.
Her business acumen has led her to collaborate with brands such as Beauty Works, Look Fantastic and Marks & Spencer, and Molly now takes on the role of founder.
Molly was inundated with congratulatory messages following the release of Maebe on Sunday.
Former PLT CEO Umar Kamani said: “This is great, Molly, we will always support you.”
Maura Higgins, who starred in Love Island with Molly, wrote: ‘Yes, yes, yes, I’m so proud of you my girl.’
Zara McDermott and Sophie Habboo also wished Molly all the best with the launch, as well as her newly married sister Zoe.