Married At First Sight’s Bryce Ruthven Gets Caught Paying To Promote His Own Sponsored Posts

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Married At First Sight’s Bryce Ruthven Gets Caught Paying To Promote His Own Sponsored Posts

Bryce Ruthven’s motives for continuing with Married At First Sight were repeatedly questioned during his time on the show.

And on Tuesday, the 31-year-old was caught paying for his own sponsored posts in an attempt to boost his online social media profile.

Bryce uploaded a much-loved photo as he stared into Melissa’s eyes during sunset, Bryce wrote: “Better days are ahead…support each other through Lockdown 4.0.”

How embarrassing! Bryce Ruthven, 31 of Married At First Sight, is caught paying to promote his own sponsored posts. Pictured with his girlfriend and co-star Melissa Rawson, also 31

Melissa was quick to respond to his post, writing, “Lockdown isn’t so bad… being around makes it so much better.”

Instagram allows users to increase the reach of their content for a paid fee to maximize a post’s engagement.

And while Bryce may have had good intentions promoting his content during the latest lockdown in Melbourne, his post angered fans who could see his content without having to follow him.

'He really thinks he's a celebrity,' one user commented, while a second wrote: 'Thank you for giving me a reason NOT to use Instagram'

‘He really thinks he’s a celebrity,’ one user commented, while a second wrote: ‘Thank you for giving me a reason NOT to use Instagram’

“He really thinks he’s a celebrity,” commented one user.

A second wrote, “Thank you for giving me a reason NOT to use Instagram.”

Meanwhile, a third shouted, “I would have paid to see him less.”

When Bryce was approached for comment, Bryce said, “We wanted to help spread a positive message to our online followers during Lockdown 4.0.”

“It wasn’t aimed at people who don’t like us.”

It comes just days after the former radio host admitted to using the show for career opportunities after launching his popular podcast with girlfriend and co-star Melissa Rawson.

Cumshot: Bryce recently admitted that he used the dating show as a platform to help his career

Cumshot: Bryce recently admitted that he used the dating show as a platform to help his career

Speak to the Daily TelegramBryce said, “Obviously when you go to a show like MAFS, you’re not aware of the fact that you’re getting some sort of profile.”

He added: “I knew the show could be an opportunity to give me something different that other radio announcers may not have.

“That was certainly part of it, but everyone has their own motives for going to the show. And anyone who says no is fooling themselves.’

“I knew the show could be an opportunity to give me something different that other radio broadcasters may not have,” he told the Daily Telegraph.

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