Marc Becker, a Hollywood marketing executive who worked for Universal Pictures for seven years and served as CEO of The Tangent Agency since 2015, has passed away. He was 37.
Becker died after a long battle with cancer, Tangent announced.
“If you’ve worked with us over the years, you’ve no doubt experienced Marc’s larger-than-life presence,” the agency said in a statement. “He was the center of the party, with a million-watt smile that could light up any room. So full of energy, passion and life – he had a genuine joy not only for the work he did, but especially for the people he connected with.
“Since he joined the Tangent team and assumed the role of CEO, he has put his time, enthusiasm and heart into his job and his work family. He changed our lives forever, and we will never forget him.”
Marc Eliot Becker worked as an intern at the Gersh Agency and Capmark while attending the University of Wisconsin. He then served as director of global brand marketing at Universal from 2008 to 2015, when he said he was mentored by his boss, David O’Connor.
He received his master’s degree in business administration from the USC Marshall School of Business in 2014, while also working for Universal, where he helped develop synergistic campaigns integrating films, including those in the Despicable Me And Fast & Furious franchises, on NBCU/Comcast platforms.
Tangent, a marketing/creative agency, partners with clients such as Warner Bros., Mattel, Disney, Netflix, NBCUniversal, Amazon Studios, and Blizzard Entertainment to enhance properties with “innovative content and engaging creativity.”
“We carved a great niche for ourselves as one of the best kept secrets in the industry by working a lot behind the scenes,” he says. said in a 2019 interview. Tangent then noted that it had worked on 27 of the previous year’s top 40 box office movies.
The survivors include his wife Lindsay and their son Jett, who was born last Valentine’s Day. A funeral service is scheduled for Wednesday at 10 a.m. at Mount Sinai Memorial Park in Simi Valley.