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Uyen Maxwell, 40, from Sydney, leads Frame This, a & # 39; side-hustle & # 39; which has grown into a customized stationery empire in just two short years

An Australian mother of three has revealed how a simple idea, inspired by her son, has grown into a company with a turnover of $ 1 million this year.

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Uyen Maxwell, 40, from Sydney, head up Frame this, a & # 39; side hustle & # 39; which in just two short years has grown into a custom stationery empire famous for its custom gifts and custom stamps.

Although business has been successful, sales have now skyrocketed thanks to its new range of custom stamps that have taken the international market by storm.

In a conversation with FEMAIL, Uyen said that the idea of ​​selling stamps came when she was looking for a way to help her son, Ryan, nine, to overcome learning difficulties.

& # 39; Ryan had a hard time at school, so I started creating several fun and encouraging stamps to motivate him in class, & # 39; she said.

Uyen Maxwell, 40, from Sydney, leads Frame This, a & # 39; side-hustle & # 39; which has grown into a customized stationery empire in just two short years

Uyen Maxwell, 40, from Sydney, leads Frame This, a & # 39; side-hustle & # 39; which has grown into a customized stationery empire in just two short years

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& # 39; His teachers had let me know that Ryan had difficulty understanding information orally and he also had trouble staying focused and remembering details.

& # 39; As a parent, I knew he was a pretty visual person and learned well with practical activities, so I designed some "checklist" stamps as directions and directions. & # 39;

The stamps helped her son with tasks that were assigned through school and kept him on the right track at home when he still had odd jobs to complete.

After giving Ryan & # 39; s teachers a few stamps as a Christmas gift, she began to think there was potential to help others.

The stamps helped her son with tasks assigned by school and kept him on track at home when he still had chores to complete

The stamps helped her son with tasks assigned by school and kept him on track at home when he still had chores to complete

The stamps helped her son with tasks assigned by school and kept him on track at home when he still had chores to complete

Uyen may be a busy mother of three, but she has not prevented her from understanding a dream of building a global empire (in the photo her husband Paul, center and her children, Jayden , left, Ryan and Jessica, also center)

Uyen may be a busy mother of three, but she has not prevented her from understanding a dream of building a global empire (in the photo her husband Paul, center and her children, Jayden , left, Ryan and Jessica, also center)

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Uyen may be a busy mother of three, but she has not prevented her from understanding a dream of building a global empire (in the photo her husband Paul, center and her children, Jayden , left, Ryan and Jessica, also center)

& # 39; The teachers felt that they were very effective in encouraging and rewarding children for all their learning efforts & # 39 ;, Uyen said.

Word of mouth and social media soon saw the peak in the company and orders began to flow in from all over the world.

& # 39; I started making stamps for family and friends and added a few to the online store. I started with 50 and they were sold out within the first week, & Uyen said.

& # 39; I then ordered another 200 and that lot was sold out within two weeks. Then I realized that I was on to something big. & # 39;

& # 39; The teachers felt that they were very effective in encouraging and rewarding children for all their learning efforts & # 39 ;, Uyen said
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& # 39; The teachers felt that they were very effective in encouraging and rewarding children for all their learning efforts & # 39 ;, Uyen said

& # 39; The teachers felt that they were very effective in encouraging and rewarding children for all their learning efforts & # 39 ;, Uyen said

The company is now growing fast and the company has also entered into a licensing agreement that allows them to create personalized Mr. Men and Seuss can make stamps and stickers.

Due to its success, the company has also become a family business, with her husband leaving his 17-year police job to come aboard.

Uyen is also a finalist in the Ausmumprenuer Awards 2019 – something she never expected.

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However, recognition has not come easy, with many long nights, early mornings and challenges since the company was first launched.

& # 39; I have turned several business ideas on and off in the last ten years and some ideas failed miserably & # 39 ;, she said

& # 39; I have turned several business ideas on and off in the last ten years and some ideas failed miserably & # 39 ;, she said

& # 39; I have turned several business ideas on and off in the last ten years and some ideas failed miserably & # 39 ;, she said

& # 39; I had several business ideas turned on and off in the last ten years, and some ideas failed miserably & she said.

& # 39; You must start before you are ready so that you can learn and grow to improve along the way. & # 39;

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Her advice to others is to remember that running a business is a & # 39; 24/7 task & # 39; and self-care is the key.

& # 39; As much as we all think we are super woman and we have the skills to do everything, learn to make time for yourself and unplug the power cord, & # 39; she said.

& # 39; Raise your hand and ask for help and outsourcing where possible. You come back more refreshed and with more energy in your company and your family. & # 39;

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