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This Friday, March 15, is World Sleep Day, an annual celebration of sleep and a call to action to raise awareness about all sleep-related issues.
According to Nuffield Health’s Healthiest Nation Index 2023, on average Britons sleep just 5.91 hours a night, with only 36% of UK adults rating their sleep as ‘good’.
To help more people in the country get enough restful sleep, LUSH UK is giving away one of its best-selling lavender-scented products: Sleepy Body Lotion.
The dream product went viral and sold out in 2017 after people took to social media forums to rave about the cream, which contains lavender oil, tonka absolute and ylang ylang oil.
The cosmetics brand sells an average of one Sleepy body lotion per minute and its factory staff hand-make more than 1 million bottles a year.
This Friday, March 15, is World Sleep Day, an annual celebration of sleep and a call to action to raise awareness about all sleep-related issues.
The dream product went viral and sold out in 2017 after people took to social media forums to rave about the cream, which contains lavender oil, tonka absolute and ylang ylang oil.
However, for those who want to get their hands on the popular gift, there is a catch: you have to enter the store in your pajamas.
Anyone over the age of 18 who comes to the store wearing their pajamas during store opening hours on March 15 will receive a complimentary 45g bottle of body lotion.
The deal is open to the entire UK (except Northern Ireland and the Republic of Ireland) participating stores – If you’re not sure if your local store will participate, you can call or email them before heading over.
Once you’re rocking your comfy clothes, speak to a team member in store to claim your free gift.
The body lotion usually sells for £10 (95g), £20 (215g) or £34 (440g).
Originally intended to be a limited edition, Lush received so many customer requests that it permanently kept the Sleepy body lotion and has since expanded the relaxing fragrance into 16 different products, including a soap, shower gel and pillow spray, which He also rose to fame. months later for the same reason.
The lotion is packed with oat milk, organic illipe butter, and organic fair trade cocoa butter to soothe, hydrate, and soften skin.
Emma Vincent, perfumer at Lush, explains the connection between daily routines and scent: ‘We associate everyday activities with the smells we encounter regularly: the smell of toothpaste in the morning or the pillow spray you spray before bed. .
‘Every habit begins with a sign. We can use fragrances to remember these everyday memories and how we feel in that moment, making scent a powerful tool for creating routines that support our natural sleep-wake cycle.
“Finding the right fragrances to wake you up or soothe you to sleep can be a wonderful way to incorporate scents into your daily life.”
Selected Lush stores across the UK will also be hosting lavender-scented Twilight bath bomb making workshops over World Sleep Day weekend (March 15-17), with limited spaces available.