Logitech has agreed to acquire Streamlabs, which makes the popular live stream app Streamlabs OBS, for around $ 89 million in cash. The link appears to be a natural fit, since Logitech already makes commonly used gaming peripherals and streaming equipment.
Streamlabs OBS already helps streamers set up their streams, track donation notifications, set up stream overlays, track their chats and more. Logitech makes popular gaming and streaming peripherals such as keyboards, mice and webcams, and owns Blue Microphones, a frequent microphone choice for streamers, so owning Streamlabs should theoretically ensure better integration with all its hardware that is already used by streamers used.
Streamlabs claims on its website that 70 percent of Twitch uses Streamlabs and claims that more than 15,000,000 streamers are already using Streamlabs. We have found that Streamlabs has a more user-friendly interface for beginning streamers than Open Broadcast Software (an open source project that Streamlabs is built from), so it is a popular option for streamers just starting.
Last month, Twitch released its own broadcast software, Twitch Studio, which is designed to help new streamers stream as quickly as possible (and hopefully continue to stream on the platform as streaming becomes more popular). Streamlabs OBS is more advanced, with more options, themes & apps that you can use to perfect the look of your stream, but it lets you stream to Twitch as well as competing platforms such as YouTube, Mixer and Facebook.