LG’s superior OLED display tech will be included in every new TV
LG Display has confirmed that all new OLED displays produced at its factories will offer better performance and brightness as the company has completed the transition to its more efficient OLED.EX technology.
A statement for LG confirmed that it had completed the transition to the new technology in Q2 2022, meaning any new panels it now produces will feature OLED EX.
LG, which supplies panels to the likes of Hisense, Sony, Panasonic, Philips and Vizio, as well as producing its own brand TVs, claims that OLED.EX offers up to 30% higher brightness than regular OLED screens.
The technology uses deuterium, a substance that is an isotope of hydrogen in atomic structure but contains an extra neutron particle (hence the nickname ‘heavy water‘ when water is enriched with deuterium instead of the more common protium version of hydrogen).
Deuterium replaces the more common hydrogen in making OLED TVs, which can increase brightness. OLED.EX panels also use new algorithms to stabilize the OLED pixels, allowing the company’s panels to predict and accurately fire the lighting patterns of millions of pixels.
LG first unveiled its OLED.EX technology in December last year and is seen by many industry viewers as a response to Samsung’s QLED technology, with rival panel TVs appearing on our best TVs list
Analysis: Cyber Monday shoppers need to be smart about improved new OLED TV technology
With many considering the purchase of a new OLED TV thanks to a deluge of Black Friday and Cyber Monday deals, discerning shoppers will want to make sure their new purchase has an improved OLED.EX panel with improved brightness and accuracy.
While all OLED TVs made with LG panels from this point forward will likely have the upgraded screens, it’s worth remembering that current stocks on store shelves may have been assembled before the switch or use older stored panels.
With that in mind, it’s worth doing your research and perhaps contacting your chosen retailer to confirm if that OLED TV you’ve got your eye on might be blessed with an older or newer panel before dropping your hard-earned reads on it.
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