Kraft macaroni and cheese flavored ice cream debuts and sells out immediately – sparking a riot on social media: “What’s wrong with you guys?”
- A collaboration between Kraft Heinz Company and Van Leeuwen Ice Cream has resulted in the limited-edition macaroni and cheese flavored ice cream
- The food quirk debuted in quite a buzz last week, quickly selling out and breaking the internet via social media in the process.
- “Who would have thought #NationalMAcAndCheeseDay would break the internet,” said Van Leeuwen on Instagram
- Kraft mac and cheese ice cream? Is there something wrong with you?’ asked another person. ‘I like mac and cheese, but ice cream?? nooooo,” tweeted Tracy Sharpe
- While many on social media disapproved of the concept, Van Leeuwen was still sold out a day after his debut on July 14 – National Macaroni & Cheese Day
- The ice cream was sold nationwide online, as well as in their ice cream parlors in New York, Texas, New Jersey and California
A collaboration between Kraft Heinz Company and Van Leeuwen Ice Cream resulted in the limited-edition ice cream with mac and cheese flavor
Brooklyn-based Kraft Heinz Company and Van Leeuwen Ice Cream teamed up to create a limited-edition cheese-flavored macaroni and ice cream, which debuted last week and sold out quickly.
The food quirk also stormed the internet via social media at the same time.
“Who would have thought #NationalMacAndCheeseDay would break the internet,” said Van Leeuwen in a Instagram posted last Wednesday.
“We’re so flattered by the overwhelming response to this low-cost partnership with our friends Kraft Macaroni & Cheese.”
Meanwhile, Kraft Heinz Company celebrated the bizarre food creation, adding that the icy partnership came just in time for the summer season.
“We know that on a hot summer’s day, there’s nothing more refreshing than ice cream. That’s why we wanted to combine two of the most iconic comfort foods to create an ice cream with the unforgettable taste of Kraft Macaroni & Cheese that we all grew up with,” said Emily Violett, senior associate brand manager for Kraft Macaroni & Cheese. a pronunciation.
The food quirk debuted in quite a buzz last week, quickly selling out and breaking the internet via social media in the process.
The ice cream was sold nationwide online, as well as in their ice cream parlors in New York, Texas, New Jersey and California
“Not only does it taste great, but it’s made with quality ingredients and contains no artificial flavors, preservatives, or coloring, just like our Kraft Macaroni & Cheese,” Violett said.
Despite the huge sold-out week, fans of Mac and Cheese and fans of ice cream took to social media to express their dismay at the idea.
‘I like mac and cheese, but ice cream?? nooooo,” Tracy Sharpe tweeted.
Kraft mac and cheese ice cream? [What] is there wrong with you?’ asked another person.
“I like Kraft macaroni and I like ice cream, but I don’t think I would like this. But part of me wants to like it. Hmmm,” a third offered.
People took to social media to express their grossed out reactions to the brew
“They went too far with this one. What the hell is this horror? Pretty sure this is one of the signs of the apocalypse. We already had a plague. A loser has made his way to power. The ocean was on fire. Now Mac and cheese ice cream. We’re fucking.
‘Oh for the love of god why?? mac and cheese is horrible without making it into an ice cream.’
“The news just announced a limited edition ice cream flavor(s) with ‘mac and cheese’ flavour, wtf?”
While many on social media disapproved of the concept of mac and cheese flavored ice cream, Van Leeuwen was still sold out a day after its debut on 14 July – National Macaroni & Cheese Day.
The ice cream was sold online across the country, as well as at their ice cream parlors in New York, Texas, New Jersey and California.
The company said more mac and cheese ice cream would be on the way. It sells for $12 a pint.
So how does it taste?
on NPR, writer Amy McCarthy said it was “absolutely cheesy.”
“It’s a little funky, a little salty, a little sweet. But all in all I’d say it just kind of comes together. It’s very creamy and buttery and it’s much better than you think it will be.”
On Instagram, Van Leeuwen called it ‘the ice cream you never knew you needed’.
‘For the love of god, why?’ was one of the responses to the Mac ‘n’ Cheese flavored ice cream