Sony Music Korea has been forced to censor a music video to cover up a K-pop girl band member’s braided haircut after allegations of “cultural appropriation.”
The controversy started last month when Hani, a member of the group EXID, wore pigtails in a promotional photo for their new single Fire.
Western K-pop fans quickly took to social media to criticize Hani’s hair, saying it’s a form of racism for any non-black person to braid their hair.
Sony Music Korea forced to censor a music video featuring K-pop idol Hani (pictured) wearing a braided haircut after criticizing ‘cultural appropriation’
Sony Music Korea bowed to the crowd on social media and responded by blurring all scenes of Hani’s braids in the music video.
“OMG, all the scenes where Hani showed the braids were for the MV – the company heard the backlash!” tweeted one fan.
“They censored Hani’s braids?” asked another. “I mean, better than nothing, just plain. The entire K-pop industry should know by now that it’s not cool to give their idols black haircuts.”
Sony Music Korea bowed to the crowd on social media and responded by blurring all scenes of Hani’s braids (right) in the music video for her group EXID’s new single Fire
Despite EXID’s agency doing its best to rectify the situation, some fans were still angry that they didn’t get the scenes out completely.
“It’s an interesting choice to fade Hani’s braids instead of just taking them out of the MV,” one tweeted.
While the exact definition of cultural appropriation seems to vary greatly today, some people use examples of black people being racially discriminated against for wearing traditional hairstyles such as braids, and use that to justify allowing non-black people to wear their hair in those ways. way to style.
Western K-pop fans were outraged by the braids, but seemed happy when the label censored them in the music video
K-pop idols are not the only ones targeted by critics for so-called cultural appropriation.
Adele was famous for wearing a Jamaican flag bikini with Bantu buttons to London’s Notting Hill Carnival.
The British singer was championed by a number of prominent celebrities, including Naomi Campbell and Zoe Saldana, but capitulated to the setback a year later in an interview with Vogue.
“I totally understand why people felt like it was appropriate,” she told the magazine.
Despite EXID’s agency doing its best to rectify the situation, some fans were still angry that they didn’t get rid of the scenes completely
“I didn’t read the damn room. I wore a haircut that is actually meant to protect Afro hair. I messed up mine, of course.’
Fashion brand Balenciaga was also accused of cultural appropriation and racism after releasing $1,190 sweatpants with exposed boxers above the waistband, a style that rose to fame in hip-hop culture in the 1990s.
In a statement to CNN, Marquita Gammage, an associate professor of Africana Studies at California State University, Northridge, said she was troubled by the item and what she saw as black culture being used to “secure big profits.”
Adele was famously accused of cultural appropriation for wearing a Jamaican flag bikini with Bantu buttons to London’s Notting Hill Carnival (pictured)
British singer infuriated Twitter users in 2020
Gammage, the author of “Cultural Appropriation as Agency Reduction,” said the style has often “been used to criminalize blacks, especially black men, as criminals and a threat to American society.”
Balenciaga’s red Trompe-L’Oeil men’s sweatpants are of immediate concern, given their grotesque resemblance to the iconic African-American hip-hop aesthetic worn for decades by black Americans that has led to the imprisonment and death of black Americans. men,” she added in the press release. email to CNN.
‘Commercial cultural appropriation is written all over the pants; branded with the name Balenciaga.’
Fashion label Balenciaga was also criticized for designing pants that exposed the boxers underneath, which critics say were stolen from 90s hip-hop fashions.
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