Shoppers are flocking to Kmart to buy what they’ve dubbed the new “it shoe” which is a perfect dupe of a high-end pair.
The budget retailer’s $20 round-toe clogs are nearly identical to Birkenstock’s Boston shoe that can cost up to $220.
Australian influencer Kmart Insider alert fashion lovers who want to save on dupe style are sending many into a frenzy.
‘A viral computer shoe has landed at Kmart! Slip your feet into a $20 Birkenstock Boston dupe,’ they wrote in an Instagram post.
While the styling divided users, many were enthusiastic about the budget-friendly find, with one saying, “Yeah, Kmart to the rescue.”
Kmart’s two round clogs (left) are almost identical to Birkenstock’s Boston shoe (right) which can cost up to $220 – and the best part is that they’re a fraction of the price at $20 $
Fashion blogger Kmart Insider showed how to style the shoes with white pants and shirt, denim jacket, gold earrings and brown tote bag, all from Kmart
“Wow what a good dupe,” replied a second and a third wrote, “I bought one of these two years ago. That’s brilliant. I’m going to buy this one for sure for the summer.
“They’re like gloriously ugly Crocs but somehow cool and trendy at the same time,” laughed another.
“I had a pair of these shoes 20 years ago, all the old styles are coming back,” one woman added.
Some said the Kmart shoes were ‘hard’ while others pointed out that they won’t have the same foot support as the original.
Kmart Insider also showed how to style the shoes with more fashion finds from the retailer.
They suggested the $20 drawstring linen-blend pants with a simple short-sleeve v-neck t-shirt for just $8.
The $35 denim jacket can be worn over it and the outfit can be accessory with a $20 brown tote bag and $6 gold rhinestone hoop earrings.