Kirstie Allsopp has been criticized for getting into discussion about trans woman Dylan Mulvaney and her partnerships with brands Nike and Bud Light.
The Channel 4 presenter, 51, shared her thoughts on Twitter with her 433,400 followers and urged others to stop “bullying” Dylan, 26, who She was abused and criticized after partnerships with Nike and Bud Light.
Nike faced backlash for hiring Mulvaney to promote women’s sportswear because she’s not athletic and hasn’t yet undergone sex-reassignment surgery, while Bud Light’s parent Anheuser-Busch lost $6 billion in six days.
“I don’t think Paul O’Grady made fun of women, so I don’t think Dylan Mulvaney does; I think it’s hooliganism,” Kirsty wrote on Twitter, weighing in.
“I think PR agents and advertising executives live in their own bubble and the whole industry needs to take a hard look at itself, but it’s not trans women’s fault.”
Kirstie Allsop fought her corner and defended Dylan Mulvaney, urging her followers to stop bullying trans women for being the new face of Bud Light and Nike despite receiving backlash from people
Dylan Mulvaney has been announced as the face of a new partnership with sports brand Nike and beverage company Bud Light
Kirsty implored her Twitter followers to check out Dylan’s content on TikTok before commenting on the situation
The San Diego-born Mulvaney first joined TikTok in 2020 after a stint playing Elder White in The Book of Mormon on Broadway and identified as a gay man until December of that year when she came out as “non-binary.”
Then in 2021, Mulvaney released a video for “coming out”, saying: ‘Here goes, I’m a girl.’ I’m a trans woman, our new pronouns are “she and they”.
On April 1 of this year, she announced she was an “ambassador” for Bud Light, and the brewer created a special edition can to celebrate the 365 days since she began her life as a woman.
The move generated a backlash, with women sharing their “Days of Womanhood” online with posts beginning with “Today, I’m celebrating” — a trend some men have jumped on, too.
After receiving a bunch of negative responses in Dylan’s defense, Kirsty tweeted back, writing: “I urge those with views on the #DylanMulvaney debate to take a look at Dylan’s TikToks.”
It may be childish, a little silly, but it doesn’t threaten me, or any woman I know.
“There are issues for discussion, but Dylan is not the problem and her targeting is bullying.”
Her followers were quick to comment back with many disagreeing with the site star, the site and the site.
One person wrote: “I agree with a lot of what you say in general, but this is not at all the case. The issue at hand is not a physical threat, it is a complete undermining of what women experience, and belittles them. We as women are more than pink feathers and high heels … “
Eager to take part in the discussion, Kirsty replied, ‘It is not my lived experience that of someone born a man who has decided she would rather now be a woman. Dylan’s experience is her own, but it doesn’t change me or threaten her in the least.
Dylan recently underwent facial surgery to smooth her features as part of her transformation into a woman
The TikTok star and podcast activist recently told her that she feels a backlash because she’s relatively new to being a transgender woman.
Another angrily said, “He’s a full-grown, healthy man. Who, because he wears make-up, thinks he should be allowed into women’s spaces. Have you seen the video of him pretending to be a girl at school?”
To which Kirsty replied with a photo of Britney Spears dressed as a student, and asked, “Because it hasn’t been done before?”
Another person replied: “…I’m glad you’re not threatened by this ideology, but so many of us are, and dismissing us as ‘bullies’ is unfair.”
Kirsty is clearly perplexed, then asks, “Why, it’s so pocket-sized?”
One follower who had a different opinion of the mother-of-four wrote: “No Kirsty, we’re just keeping it real and protecting the kids. I really hope your awakened employer isn’t pressuring you to do this and demonize everyone else.”
Kirsty then responded by saying, “A: I’m independent B: How on earth is #dylanmulaveny hurting kids?”
While Mulvaney shrugged off the criticism, the sting appears to be more permanent for Anheuser-Busch, the parent company of Bud Light that has lost $3 billion in market value in recent days.
The beer giant was valued at $132 billion on March 31 — its highest market capitalization of the year — after a string of well-received ads like the Super Bowl commercial featuring Miles Teller and his wife.
Mulvaney’s partnership fell out on April 1.
By April 3rd, Bud Light fans were beginning to share their distaste for it. Kid Rock angered them when he posted a video of the beer shooting cases that same day.
Subsequently, country stars Travis Tritt and John Rich publicly denounced the brand. There were also rumors of depleted sales over the Easter weekend.
Yesterday, Anheuser-Busch’s share price fell to $64.96 — wiping a total of $3 billion off the company’s value.
The marketing team that oversaw the campaign, including Vice President of Marketing Alissa Gordon Heinerscheid, is still in place.
Anheuser-Busch also stands by the campaign.
Speaking on Rosie O’Donnell’s podcast, Mulvaney – who has just completed “365 Days of Childhood” said: “The reason I think I am… I’m such an easy target is because I’m so new to this.
“I think going after a trans woman who has been doing this for 20 years is a lot more difficult. I guess they might think there’s an opportunity with me…but what’s their goal?
These people don’t understand me and anything I say or say then they are somehow taken out of context and used against me, which is sad because everything I try to get out is positive.
She is trying to communicate with others who might not understand me. It is to make people laugh or to make a child feel seen.