Khloe Kardashian has hired a top A-list supermodel to work for her.
The 40-year-old Kardashian star has cast supermodel Cindy Crawford, 58, in her new Good American ads.
“Khloe has always been a huge fan of Cindy, she thinks she’s the best supermodel in the world, so it was a natural choice,” a source told DailyMail.com. “Khloe has been asking Cindy for a long time to join GA.”
The official reveal will take place on Wednesday morning at 9am PST.
Cindy was seen wearing a blue denim jacket, matching baggy jeans and a white shirt, while adding a beige cap that read American Icon.
The mother of two added gold hoop earrings and wore her brown hair down.
This is the first time Khloe has hired a big-name American model to represent her campaign, which focuses primarily on denim.
Khloe Kardashian has hired a top supermodel to work for her. The Kardashian star has chosen 58-year-old supermodel Cindy Crawford for her new Good American ads.
The good American is Size included.
“Our global team is dedicated to making comfort and support the new normal for every woman,” the website says.
‘Our manufacturers produce to the best industry standards and are constantly innovating to implement new sustainable techniques and practices.’
Kardashian co-founded Good American in 2016 with entrepreneur Emma Grede.
Grede, 41, serves as CEO of the brand and is known for her work in fashion and entrepreneurship.
In April last year, he announced that his company would open its flagship store at the Westfield Century City Mall in Los Angeles.
The carousel of photos comes after the blonde beauty admitted she probably would have tried weight-loss drug Ozempic, if it had been popular when she was “bigger”.
Good American is size-inclusive. “Our global team is dedicated to making comfort and support the new normal for every woman,” it says on the website.
“Our manufacturers produce to the best industry standards and are constantly innovating to implement new sustainable techniques and practices,” he added.
“When I was older, if they had Ozempic, I probably would have tried that, because I tried everything else. I tried every weight loss fad except for what really works, which is a lifestyle change,” Khloe said.
“What I really want is to promote health and not focus on the number on the scale. I think people should be active,” she added.
“I don’t really care what your size is, you should just be healthy and stronger on your own,” he concluded.