Kellogg’s has apologized to customers after confirming that one of its most popular breakfast cereals has been discontinued.
One curious fan recently took to social media to ask the global food giant where their “favorite” cereal, Crunchy Nut and Caramel Bites, had gone after noticing its absence from supermarket shelves.
In response, Kellogg’s revealed the disappointing news and confirmed that the fan favourite has been removed from its range indefinitely.
Kellogg’s Crunchy Nut and Caramel Bites were first launched in 2008 and contained servings of mixed cereal baked with peanuts and caramel.
According Talking about retailThe unique shape and size of Crunchy Nut Bites when first launched meant that Kellogg’s had to invest in introducing new technology and food manufacturing equipment in order to produce the cereal.
Kellogg’s has issued an apology to customers after confirming that one of its most popular breakfast cereals has been discontinued.
Posting on X and tagging the company, the fan wrote: ‘What happened to Kellogg’s Crunchy Nuts with Caramel Bites?
“They were my favorite cereal. I’ve been looking for them forever. I miss them. My son misses them! Please bring them back.”
In response, a Kellogg’s spokeswoman named Jen wrote: “Hi! Thank you for your messages and photos about our Kellogg’s Crunchy Nuts and Caramel Bites product, which you and your child enjoyed as your favorite cereal.
“We’re sorry, but this product has been discontinued. Your feedback will be shared with the relevant team.”
Another disheartened fan wrote: “I preferred the original Caramel Crunch Nut Bites. They were the most delicious, flavorful cereal I’ve ever had and a part of me died inside when they stopped making them.”
Kellogg’s spokesperson Jen responded: ‘We have no current plans to bring back Kellogg’s Crunchy Nut Bites Nuts & Caramel, but I will let our team know if you would like to see this return.’
This comes after the company was forced to recall its chocolate Corn Flakes cereal due to a major “quality defect” earlier this year.
There are fears that boxes of Kellogg’s Corn Flakes chocolate cereal costing £2.75 contain “hard lumps” that could get stuck in people’s throats or cause dental damage.
As for X, Kellogg’s revealed the disappointing news, confirming that the fan-favorite has been removed from its range indefinitely.
Earlier this year, Kellogg’s was forced to recall its chocolate Corn Flakes cereal due to a major “quality defect.”
The Food Standards Agency, the government’s health watchdog, advised buyers to throw away the 450g packets and ask for a full refund.
Chicago-based Kellanova, formerly the Kellogg Company and maker of Kellogg’s cereals in Europe, said it is “voluntarily recalling Kellogg’s Corn Flakes Chocolate Flavored Cereal due to a quality defect.”
The company said: ‘This voluntary consumer recall relates to Kellogg’s Corn Flakes Chocolate flavour cereal, which is a new product available for purchase from January 2024 and is available from Tesco, One Stop, Londis, Budgens, Booker Premier stores and Booker Cash & Carry outlets.’
The boxes affected by the recall have expiration dates from December 6, 2024 to April 28, 2025.
Kellanova continued: ‘Following some consumer complaints, the company discovered that a small proportion of boxes may contain hard pieces of cereal that did not disintegrate when consumed with milk.
“This means there is minimal risk that these hard lumps could cause dental damage or pose a choking hazard.”
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