Is sexual wellness the next big beauty trend?

From new-age vibrators to pleasure packages for the road: why sexual sex is the next big beauty trend

  • Sexual well-being is now considered a form of self-care in itself
  • The intimate health industry is expected to be worth more than $ 57 billion by 2024
  • Hands-free vibrators and stimulating lubricant are the products of the moment
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While millennials push brands to normalize everything from female masturbation to erectile dysfunction, traditional stigmas surrounding sex are disappearing, replaced by the belief that & # 39; sexual well-being & # 39; is in itself a form of self-care.

Hands-free vibrators, nerve-stimulating lubricant and intimate wipes for on the road are some of today's most popular & # 39; self-love & # 39; products, neatly packaged in trendy packaging previously reserved for makeup and skin care brands.

With the global intimate health industry worth as expected more than AUD $ 57 billion by 2024, sexual well-being has never been more mainstream or accessible than it is today.

And as more cosmetic brands cross over to the & # 39; self-love & # 39; space, trend spotters predict that sexual well-being will be the next big beauty trend that takes up space on your bathroom shelves.

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Sexual wellness seems to be the next big beauty trend as more cosmetics and skin care brands cross over to & # 39; self-love & # 39; room with products such as nerve stimulating lubricant and hands-free vibrators (stock image)

Sexual wellness seems to be the next big beauty trend as more cosmetics and skin care brands cross over to & # 39; self-love & # 39; room with products such as nerve stimulating lubricant and hands-free vibrators (stock image)

NERVE-STIMULATING LUBRICANT

The next level of lubricant that stimulates blood flow and nerve endings is one of the 2019 most popular products for self-love.

& # 39;Love gel& # 39; ($ 28) of the natural skin care brand They Call Her Alfie promises a & # 39; increased & # 39; sexual experience, thanks to the blood-flow enhancing ingredients long-jack and fenugreek, both of which have been proven to increase libido and endurance.

Other groundbreakers include & # 39;Überlube& # 39; ($ 41), a luxury lubricant, discreetly packaged in a perfume bottle that promises to reduce friction, stop sanding and tame flowing hair, making sex smoother and more enjoyable.

Lubricants of the next level, such as this & # 39; Love Gel & # 39; from $ 28, promise to increase the sexual experience and raise awareness thanks to blood flow enhancing ingredients such as long-jack and fenugreek, both proven to increase libido and endurance

Lubricants of the next level, such as this & # 39; Love Gel & # 39; from $ 28, promise to increase the sexual experience and raise awareness thanks to blood flow enhancing ingredients such as long-jack and fenugreek, both proven to increase libido and endurance

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Lubricants of the next level, such as this & # 39; Love Gel & # 39; from $ 28, promise to increase the sexual experience and raise awareness thanks to blood flow enhancing ingredients such as long-jack and fenugreek, both proven to increase libido and endurance

HANDS-FREE VIBRATIONS

& # 39; Self-love & # 39; might be the buzzword of the moment, but the couple's toys are just as popular as solo play aids.

The & # 39;Eve II& # 39; ($ 160) of the cool sexual wellness brand Dame Products is a hands-free vibrator specially designed for two, available in chic colors such as millennial pink and mint green.

Remote controlled vibrators for couples, an 11-piece set with a pulsating wand and anal beads and a vibrating & # 39; Rabbit & # 39; which has been scientifically proven to give longer orgasms, were the bestsellers on the Australian website for sex toys Lovehoney this year.

Unbound & # 39; s $ 50 On The Go Travel Set (photo) contains everything from condoms to G-spot stimulation serum in a chic holographic beauty bag
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Unbound & # 39; s $ 50 On The Go Travel Set (photo) contains everything from condoms to G-spot stimulation serum in a chic holographic beauty bag

Deodoc & # 39; s $ 28.50 Intimate Wipes (photo) are specially made for the busy, modern woman, individually packaged and perfect to freshen up for a date or sex

Deodoc & # 39; s $ 28.50 Intimate Wipes (photo) are specially made for the busy, modern woman, individually packaged and perfect to freshen up for a date or sex

On-the-go sex sets, such as this Unbound & # 39; s $ 50 travel set (left) and Deodoc & # 39; s $ 28.50 intimate wipes (right) were specially designed for the busy, modern woman

INTIMATE KITS FOR ON THE ROAD

Brands founded by women dominate the sexual wellness industry, a fact that is clearly evident in products such as Unbound & # 39; s & # 39;On the way& # 39; travel set ($ 50), a holographic beauty bag filled with everything from condoms to G-spot stimulation serum.

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Unbound maker Polly Rodriguez believes that women deserve brands run by women, say Form her goal is & # 39; to close the gap between how we think about male and female sexuality & # 39 ;.

Deodoc & # 39; s & # 39;Intimate Deowipes& # 39; ($ 28.50) are also specially made for the busy, modern woman.

While traditional intimate wipes can be tough on the skin, these individually wrapped towels are made with soothing aloe vera and vitamin E, perfect for freshening up on the go before a date or after sex.

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