The former best friend and ghostwriter of Carolina Calloway has claimed that the Instagram influencer has bought followers to create a fan base for themselves to sell her unwritten memoirs.
Natalie Beach, a 27-year-old writer from New Haven, Connecticut, opens up about her tumultuous seven-year relationship with the accused scammer, also 27, in an explosive tell-all published by The cut.
Caroline became famous by sharing photos of herself with long captions about her life using the hasad tag #adventuregrams. In Natalie's essay, she explained how she helped her friend write the witty Instagram posts, as well as half of her book proposal.
Drama: Instagram influencer Caroline Calloway (photo) is accused of buying followers to create a fan base for herself to sell her unwritten memoirs
Looking back: Natalie Beach (right) opened about her seven-year relationship with her former girlfriend Caroline in a tell-all essay
The most shocking thing was that she claimed that Caroline & # 39; s claim to make her famous for Instagram through a snapshot of macarons is a huge lie.
& # 39; The real story, she told me, is that she had a series of meetings with literary professionals who told her that no one would buy a memoir from a girl without claiming fame and no fans, & # 39; Natalie wrote.
& # 39; And so Caroline created one online, by removing ads that looked like messages to promote her account and by buying tens of thousands of followers. & # 39;
The writer noted that Caroline, who now has more than 788,000 Instagram followers, said this was before the Federal Trade Commission published guidelines for influencers.
Caroline & # 39; s fame in the social media led her to sign in 2015 with a literary agent, Byrd Leavell, but Natalie said she spent most of the writing of the 103-page book suggestion of the influencer did, where her girlfriend promised her 35 percent of the profit.
& # 39; I woke up at 6 am & # 39; in the morning at Sunset Park and write 90 minutes, mostly based on rough notes that Caroline sent for the chapter we were in, & Natalie told.
& # 39; I would make it into a legible story and then hurry to my landscape task, where I would be able to play at 8 o'clock & # 39; morning until 4 o'clock & # 39; s tasteful fences and patios installed for the gentrifiers of Bed-Stuy and Prospect Heights, while Caroline details. We would meet on nights and weekends, always with Caroline (my apartment made her too sad, she told me). & # 39;
Claims: In Natalie's essay, she explained how she co-wrote the witty Instagram posts that helped her gather nearly 800,000 followers
Drama: most shocking, she claimed that Caroline & # 39; s claim that she had made Instagram famous through a snapshot of macarons is a huge lie
The proposal gave Caroline a $ 375,000 book deal to write a memoir about her life as an influencer in New York, although reports at the time said the advance was $ 500,000.
& # 39; My involvement was not mentioned, because Caroline's whole selling point was that she was an ingénue, and ingénues have no sleep-poor employees in deep Brooklyn, & # 39; Natalie explained.
& # 39; I knew it was my job to be present but invisible, but it still hurt to hear secondhand about the powerful meetings, the streaming pages that I half wrote. But how could I complain? & # 39;
Natalie said when she heard that Caroline had bought her fan base, she feared that there would be consequences for the sale of a book proposal & # 39; based on a false number & & # 39; followers.
& # 39; But for Caroline, the list was a declaration of intent: she was a homemade woman who exploited a new form of media. "Women spend too much time apologizing for promoting their work," she told me, "the writer remembered.
Natalie told autumn 2016 that they were trying to write the book together via Skype, but Caroline was having trouble spreading the words.
& # 39; I bought our time with the publishers by writing a quarter of the manuscript myself, but Caroline hated it so much that she threatened suicide if I wrote more, & # 39; she said.
Was it all a lie? The writer said that Caroline found ads that looked like messages to promote her account & # 39; and & # 39; tens of thousands of followers bought & # 39; to build a fan base
Toxic relationship: Natalie admitted that she was initially in love with the & # 39; most confident girl she had ever known & # 39; but felt like a & # 39; unpaid intern & # 39;
Starting: & # 39; I: come on! Let's jump over this fence! What is the worst that can happen? Natalie: Um? You could lose your ability to have children …? & # 39; Caroline has endorsed this image in 2013
Caroline missed her deadline and Natalie finally stopped working with her. The influencer later withdrew from her book deal and claimed that she was no longer interested in writing it.
She is said to owe her publisher $ 100,000, a resolution that she says will continue to work.
Natalie, who met Caroline at a creative non-fiction workshop at the University of New York, said she was initially in love with the & # 39; most confident girl she had ever known & # 39 ;.
& # 39; Caroline first became interested in me after writing an essay about growing up in New Haven, & # 39; she remembered. & # 39; Yale was an obsession of hers; she was rejected and never got over it.
& # 39; The fact that I was a village in Yale has given me an invitation to her apartment in West Village, a studio painted in Tiffany's turquoise and filled with fresh orchids and hard covers. & # 39; This is my Yale box, & # 39; she said to me, leaving me sitting on her white love seat and showing me a shoe box with memorabilia from the handsome Dan and the Beinecke library. & # 39;
Natalie admitted she ignored the signs that her enigmatic friend was a regular liar and broached the abuse of Caroline's Adderall, telling details of their toxic friendship that made her an & # 39; unpaid intern & # 39; felt.
The dramatic end of Caroline's book deal was her first scandal, but it would not be her last. Earlier this year, she announced that she would have a & # 39; Creativity Workshop & # 39; was swallowing $ 165 per person for the seminar.
Looking back: Natalie said she wrote half of the 103-page book proposal from Caroline, which earned her a book deal of $ 375,000. Caroline has never written her memoir
Notorious: Caroline was called a scammer earlier this year when she charged fans $ 165 each for tickets to her & # 39; Creativity Workshop & # 39 ;, which eventually became a disaster
However, it all fell apart when she failed to book locations before selling tickets and making promises she could not keep. Journalist Kayleigh Donaldson documented the run-up to Caroline & # 39; s disastrous first workshop and called it a scam.
Soon the influencer was called a scammer and eventually she canceled most of her tour and paid back her fans.
Natalie said that people often ask her if her old friend could be compared to that of Fyre Festival scammer Billy McFarland and wannabe socialite Anna Delvey.
In the run-up to the publication of Natalie, Caroline shared countless messages about it. In some, she begged The Cut to update it; in others she praised the writing of her former boyfriend.
& # 39; It was surreal to see this unfold from my office in Los Angeles, but I am not surprised that she took an essay from me that did not exist yet and turned it into a story for herself, & # 39; Natalie wrote in her essay.
Caroline shared on Instagram that she intended to read Natalie's essay in full with her therapist, and later promised to write an answer. She said she would like to publish it through The Cut & # 39; as a bookend to Natalie & # 39 ;.
She posted a snapshot of herself as she read the essay on her computer on Wednesday, followed by a photo of her with Natalie.
& # 39; Seven years ago I used Instagram to build a world on Instagram and a story about who I am. Now I'm going to use the same app to get those things on the ground – post by post. And build something better in their place. Something true, & she wrote.
Recoil: Caroline posted a snapshot of her essay on her computer on Wednesday and promised to write an answer
Fine? Caroline then flooded her feed with photo collages with all the images that Natalie helped her caption over the years
& # 39; First order of things: it becomes very clear what captions I had and what captions I had written with.
& # 39; It is normal for writers to have editors and for artists to have friends who work closely together on projects and shape each other's styles. I refused to be ashamed of this, & she continued.
& # 39; And because this is the thing: Natalie didn't write my captions for me. Never. Not once. We wrote them TOGETHER. And my best captions – the captions about Cambridge – I wrote BY MYSELF after our friendship shaped me and helped me find my voice.
& # 39; Natalie is inseparable from my writing, not because she is the brain behind my sentences, but because my love for her and HER love for words have shaped me into the writer that I am. & # 39;
Caroline then flooded her feed with photo collages with all the images that Natalie helped her caption over the years.
& # 39; It is a relief to give these captions that they deserve. These are all: by Natalie Beach and Caroline Calloway, she wrote.
Followers admitted they were worried about her, with one comment: & # 39; Please put your phone down – you've traded one addiction for another and this spiral is scary to see. & # 39;
& # 39; Girl. Just. Stop. Serious. Nobody cares about the captions, & someone else wrote. & # 39; If this is what you are after, it is clear that Natalie is not the one lying and your actions show it. I can't believe your therapist would sign this behavior. This is incredibly unhealthy. & # 39;
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