I find it hard to believe your wearable is any good if you had to Photoshop it onto a model

Wearable gadgets live or die on whether they are really comfortable to wear to wear – it’s hard to recommend a fitness tracker that gives me a rash or a headset that constantly drags my head down. So for HTC’s new exceptionally lightweight Vive Flow VR headset, the company wanted to show how effortlessly it could fit into your life, by letting you take pictures of men and women wearing it in their cozy living room without any care in the world. .

A rather important reason Why they don’t seem to care: they aren’t wear it all the way. It’s photoshopped. The woman in the photo above was actually photographed with a bowl of popcorn, not a headset or a phone. This is what the original looks like on istockphoto.com:

“Girl on the couch in the living room eating popcorn”
Getty Images/iStockphoto

if Protocols Janko Roettgers pointed this out on Twitter yesterday, the vast majority of HTC’s leaked lifestyle images of the HTC Vive Flow also appear to have come from istockphoto.com, and HTC now uses the finalized versions of those photos prominently on its public website. Here are a few more:

Getty Images/iStockphoto

Getty Images/iStockphoto

It could have been worse. They could have put a ridiculous smile on someone’s face, an image I don’t see on the final website:

Or they could have pulled out a Panasonic and photoshopped a white man’s head onto a black man’s body, in addition to shopping in their portable speaker.

This is the second time in two months we’ve seen a wearable gadget digitally added to someone’s body, and it’s weird. It’s misleading, and – rightly so or not – my instinctive reaction is to wonder what these companies might be trying to hide. (My colleague Adi Robertson said the headset kept sliding over her face in demos, but she also tried a different face pack that worked better.)

This is a bad look, especially for wearables. Please, stop it.