- NRL will appear on US television networks
- Before the doubleheader in Las Vegas on March 3
- NRL asked Russell Crowe to promote the sport
- Crowe is co-owner of the South Sydney Rabbitohs
Hollywood superstar Russell Crowe has lent his iconic voice to the latest NRL advert which will appear on numerous US television networks ahead of the historic double-header in Las Vegas on March 3.
“It’s football, but not as you know it,” says Crowe in the Beginning of the excellent clip that circulates on the Internet.
‘No helmets, no protections, no waiting times. “It is possibly the fastest and most aggressive football game with ball in hand that exists in the world.
“The National Rugby League to launch for the first time in the entertainment capital of the world, Las Vegas”.
The likes of South Sydney’s Latrell Mitchell, Brisbane pin-up Reece Walsh and Sydney Roosters midfielder Joseph Suaalii appear in two videos showcasing their athletic abilities, with Crowe going into more detail as he narrates the rules of the code.
Russell Crowe has lent his iconic voice to the latest NRL advert which will appear on numerous US television networks ahead of the double header in Las Vegas on March 3.
And it could prove crucial as the NRL looks to tap into the lucrative gaming and streaming markets in the US, both of which are multibillion-dollar industries.
Football fans were excited by the way the code was promoted to the rest of the world.
“Make this go viral,” said one. Another posted: ‘Well done NRL, you’ve done it.’
Crowe, 59, is a rugby league tragic, having supported the Rabbitohs since childhood.
He became part owner of the NRL club in 2006 and was in the stands at ANZ Stadium when Sam Burgess led the “pride of the league” to the presidency in 2014.
The actor best known for his role in Gladiator is one of many global identities the NRL has called on to promote the two Sin City games.
The likes of South Sydney’s Latrell Mitchell, (pictured) Brisbane pin-up Reece Walsh and Sydney Roosters midfielder Joseph Suaalii feature in two videos.
“It’s football, but not as you know it,” Crowe states at the beginning of the excellent clip circulating online ahead of the doubleheader in Sin City next month.
Rabbitohs first grader turned NFL superstar Jordan Mailata is an official ambassador, and the The Philadelphia Eagles offensive tackle was seen chatting with The Rock, as anticipation continues to build before consecutive matches.
“The NRL is coming up and I just want to know your opinion on (Steeden’s) ball,” Mailata told The Rock in an Instagram clip that went viral.
The likes of Peter V’Landys and Andrew Abdo are also reportedly in talks with Mailata’s Philadelphia Eagles teammate Jason Kelce and his brother Travis, Taylor Swift’s boyfriend, to attend the doubleheader at the Allegiant Stadium.
On March 3, Daly Cherry-Evans’ Sea Eagles take on the Rabbitohs (1.30pm, AEDT) before the Roosters take on the Broncos (3.30pm, AEDT).