Historic Sunday night race to launch on ITV and gauge viewers’ appetites with Musselburgh, Haydock and Sandown hosting £ 600,000 prize pool events
- There will be a pilot of televised Sunday tea time races with better quality action
- Musselburgh, Haydock and Sandown will host events while ITV gauges interest
- A prize pool of £ 600,000 over the races is up for grabs for the new series
In July and August, a pilot of Sunday teatime races will be tested on television with better quality action to gauge the appetites of gamblers, race-goers and viewers.
It will be the first ever Sunday evening races in Great Britain.
The Sunday Series will consist of three meetings in Musselburgh (July 25), Haydock (August 8) and Sandown (August 22) with £ 600,000 in prize money up for grabs.
The brand new Sunday Series will be the first ever evening race on Sunday in Great Britain
The meetings will consist of seven races and all coverage will be broadcast on ITV4. It runs from 3:45 PM to 7 PM, including 25-minute intervals between races.
The series is backed by Sky Bet and backed by the tracks, the BHA and media rights holders RMG.
High-ranking figures from the training fraternity have also been consulted.
Haydock (photo) will be one of three locations, along with Musselburgh and Sandown
The British racing schedule on Sunday is largely doomed, but it is hoped that the increased interest in the sport during the lockdown can be built on. Work is also being done on initiatives for stable staff who work late on Sundays.
Steve Birch, CEO of Sky Bet said: “Sky Bet is delighted to support the racing industry in this new venture that presents quality racing.
“We want to work more closely with the racing industry to grow this great sport, and this partnership is a step in the right direction.”