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New research suggests it is more fun to use your favorite box set if you watch it on a modern TV screen. Identical twin brothers were followed by AI while they sat down to enjoy the same episode of Game of Thrones (photo)

Better quality screens make watching TV really more fun: AI study of identical twins while watching Game of Thrones reveals that modern sets evoke a greater reaction from viewers

  • Experts conducted the test on a pair of identical twin social media influencers
  • They watched Game of Thrones on a 2019 OLED TV versus an older 2013 LED TV
  • The company's AI compared their physical and emotional responses while watching
  • Watching the brother and sister on the up-to-date screen gave the biggest reaction
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New research suggests it is more fun to use your favorite box set if you watch it on a modern TV screen.

Identical twin brothers were followed by AI as they sat down to enjoy the same episode of Game of Thrones in separate rooms on different TV sets.

Experiments discovered that watching siblings on the most up-to-date screen showed the greatest physical and emotional responses.

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New research suggests it is more fun to use your favorite box set if you watch it on a modern TV screen. Identical twin brothers were followed by AI while they sat down to enjoy the same episode of Game of Thrones (photo)

New research suggests it is more fun to use your favorite box set if you watch it on a modern TV screen. Identical twin brothers were followed by AI while they sat down to enjoy the same episode of Game of Thrones (photo)

HOW DO THEY STUDY WORK?

Realeyes' AI platform analyzed the facial expressions, head movements and body language from more than 144,000 images of video images captured from each twin.

Their physical responses were also measured using heart rate monitors.

The results showed that the 2019 OLED TV had 25 percent more attention than the 2013 LED.

During the episode, 27 emotional peaks were observed on the newer TV compared to just four peaks on the older model.

Happiness, linked to entertainment in the context of the experiment, was also three times higher.

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In general, the 2019 TV offered a 15 percent more intense experience from a positive emotional point of view.

Researchers from Realeyes, based in London, conducted the test on identical twin social media influencers, Henry and William Wade, at the factory of TV manufacturer LG in Weybridge.

Realeyes uses computer vision and machine learning to study how people react while viewing content.

They wanted to compare the differences between the physical and emotional response of the couple when watching Game of Thrones on a 2019 LG OLED TV versus a 2013 LED TV.

The twins were separated in darkened TV immersion rooms where they simultaneously & # 39; The Battle of the Bastards & # 39; watched.

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This is rated on IMDB – an online database with information and reviews of films and TV shows – as the most popular episode of Game of Thrones.

William watched a 2019 set, while Henry watched a 2013 TV, which represents the most common type of TV in UK homes.

Mihkel Jäätma, CEO and co-founder of Realeyes, said: & # 39; This experiment by LG was a really interesting and fun way to use our groundbreaking AI technology.

& # 39; We have learned computers to read and understand human emotions and attention, allowing us to offer scientifically substantiated measurements of immersion of a viewer. & # 39;

Identical twin brothers (photo) were followed by AI as they sat down to enjoy the same episode of Game of Thrones in separate rooms on different TV sets

Identical twin brothers (photo) were followed by AI as they sat down to enjoy the same episode of Game of Thrones in separate rooms on different TV sets

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Identical twin brothers (photo) were followed by AI as they sat down to enjoy the same episode of Game of Thrones in separate rooms on different TV sets

William watched a 2019 set, while Henry watched a 2013 TV (photo), which represents the most common type of TV in UK homes

William watched a 2019 set, while Henry watched a 2013 TV (photo), which represents the most common type of TV in UK homes

William watched a 2019 set, while Henry watched a 2013 TV (photo), which represents the most common type of TV in UK homes

Realeyes' AI platform analyzed the facial expressions, head movements and body language from more than 144,000 images of video images captured from each twin.

Their physical responses were also measured using heart rate monitors.

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The results showed that the 2019 OLED TV had 25 percent more attention than the 2013 LED.

During the episode, 27 emotional peaks were observed on the newer TV compared to just four peaks on the older model.

Happiness, linked to entertainment in the context of the experiment, was also three times higher.

In general, the 2019 TV offered a 15 percent more intense experience from a positive emotional point of view.

Realeyes' AI platform analyzed the facial expressions, head movements and body language (see photo) of more than 144,000 video images of each twin. Their physical responses were also measured using heart rate monitors.

Realeyes' AI platform analyzed the facial expressions, head movements and body language (see photo) of more than 144,000 video images of each twin. Their physical responses were also measured using heart rate monitors.

Realeyes' AI platform analyzed the facial expressions, head movements and body language (see photo) of more than 144,000 video images of each twin. Their physical responses were also measured using heart rate monitors.

As part of the study, LG also interviewed 2,000 adults about their TV viewing behavior.

This showed that the average person goes through 78,705 hours of seating, sports, news, films and box sets during his life.

That's an average of three and a half hours of watching television a day – a total of 1,248 hours a year.

During the life of an average adult, people will immerse themselves in 3,639 films at home, and watch 31,507 episodes of TV shows.

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The average household also has two arguments per week about what to view.

More than half of those surveyed said they would have a hard time if they had only one TV in their household.

WHAT TECHNOLOGY COMPULS MODERN TV SCREENS?

Most modern televisions are equipped with LED & # 39; s (light emitting diode).

An LED screen uses light emitting diodes as a light source behind the screen, in contrast to older LCD screens (LCD & # 39; s) that used fluorescent lamps with cold cathodes.

More advanced TVs use a variation on the LED settings to provide the best possible image quality.

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Organic LED (OLED) sets emit light with a material layer based on carbon, making them technically organic.

Displays powered by OLED technology, mainly made by LG Display and Samsung, are usually pricey because they are more difficult to produce.

Individual pixels – the individual points that form an image when viewed remotely – are self-illuminating in OLED & # 39; s and can be turned off independently.

That means that images can have really black areas instead of just very dark.

OLED sets also reduce light spillage in scenes where bright and dark colors are side by side, which means that you see sharper contrast.

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OLED & # 39; s can also be made thinner and more flexible than any other television technology currently on the market.

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