Heinz launches a new flavor of baked beans.
The American food giant is collaborating with Cornish cheesemonger Cathedral City to bring British Cheezy Beanz, a take on the original baked beans.
A limited delivery of 500 cans of Cheesy Beanz will go on sale online at 12pm on Valentine’s Day and will arrive in supermarkets nationwide starting February 21.
The beans, which are mixed with cheddar cheese and drizzled with tomato sauce will sell for £1.80.
The original flavor will also be released in a limited edition of 500 units for Valentine’s Day, when food lovers will be able to get their hands on the cans starting at 12 p.m.
Pictured is a tin of Heinz Original Baked Beans, a British staple.
Alessandra de Dreuille, food and information director at Heinz, said: “We know Brits love combining beans with cheese.
‘We are thrilled to finally announce our partnership with Cathedral City, which will give bean lovers across the country the perfect combination.
‘And what better time to release this cheesy duo than before Valentine’s Day!
“Whether you’re celebrating with your friends, your partner, your family, or even your pets, you can be sure to find love with Heinz Cheesy Beanz.”
Pictured above is Heinz’s latest offering – a can that combines two British classics: baked beans and cheddar cheese.
This Valentine’s Day, customers will be able to access one of 500 cans of Heinz Cheesy Beanz as part of a limited delivery, before the company releases the food in stores nationwide.
This comes after the company launched a unique range of flavored beans last year, combining two British classics in one.
Curry and beans may not be two menu items you’d make, however Heinz has taken the bold leap for National Curry Week.
According to the condiment brand, the idea was inspired by the British love of curries and baked beans.
To please the palate of its clientele, Heinz has launched three new curry-flavored baked bean products.
The first is a combination of the country’s favorite dish, Chicken Tikka Masala, and the brand’s staple product; Read more to discover the rest of the line.