Hailey Bieber launched her own YouTube cooking series titled, What’s in my kitchen?with the first official episode airing earlier on Wednesday.
The 26-year-old Rudd Foundation, who recently premiered the long-running show during a night out in New York City, shared a mouthwatering chicken wing recipe for her viewers to kick off the six-episode first season.
In a press release, per Hollywood ReporterThe model herself explained that the show is a “natural spin-off” of another YouTube series, Who’s In My Bathroom?, where she also had delicious meals with her celebrity guests.
“I’ve loved cooking and sharing meals with friends on my social channels for years, and I can’t wait to bring this experience to the fans of our network with OBB and HexClad,” said the businesswoman.
Justin Bieber’s wife has teamed up with OBB Media to create the new series, with HexClad sponsoring the project.
NEW SERIES: Hailey Bieber, 26, launched her own YouTube cooking series called What’s In My Kitchen?, with the first official episode airing earlier Wednesday on the platform.
Jumping into the kitchen: In a press release, according to The Hollywood Reporter, the supermodel herself explained that the show is a “natural spin-off” for another YouTube series, Who’s In My Bathroom
Creating new layouts and IPs for my channel has been really helpful, as my team and I can really create everything from concept to screen, and I can’t wait for everyone to see what’s next, Hailey expressed in a statement.
The star started her own YouTube channel just over two years ago in March 2021, and since then her channel has amassed 2 million subscribers.
The new chain will also prioritize giving back to the community, with the model using ingredients provided by Village Market Place run by women from the nonprofit Community Services Unlimited, according to the outlet.
The goal of the nonprofit, “is to foster the creation of communities that actively work to address the inequalities and systemic barriers that make sustainable communities and self-reliant lifestyles unattainable,” according to Official Website.
HexClad will also make a donation to Accion Opportunities Fund, It is “a system of financial support for small businesses that advances racial, gender, and economic justice for all.”
OBB Media CEO Michael D. Ratner, who is also the director of What’s In My Kitchen?, said that viewers will have a big say in the show itself. “Fans are just as productive as any of us.”
“This instant feedback loop is what makes the evolving new media landscape so exciting, and we can’t wait to get the show fans want.”
On the episode that aired previously on Wednesday, Hailey proudly whipped up her chicken wing recipe, which she claimed will “do something for your life.”
Bringing the project to life: Justin Bieber’s wife teamed up with OBB Media to create the new series, with HexClad sponsoring the project
Successful channel: The star started her own YouTube channel just over two years ago in March 2021, and since then her channel has amassed 2 million subscribers.
“Hello guys!” shouted Bieber as she greeted her viewers as she personally held a “chef camera” tilted towards her face. I’m back with another episode of What’s In My Kitchen? Introduced by HexClad and today I’m going to make wings.
The beauty can be seen standing inside a bright and airy kitchen that has sleek marble countertops and dark gray cabinetry.
She opted for casual comfort for the culinary staple and slipped into a pair of classic blue jeans paired with a light gray long-sleeved shirt and a flash of midriff.
Her short locks were pulled back and styled into a sleek half ponytail, allowing the remaining strands to fall behind her.
Hailey accessorized her look with a pair of gold hoop earrings for a touch of glamor while doing her makeup classic. She added a light brown and smoky shadow around her eyes, while her lips were filled in with a glossy color.
A warm blush was added with a layer of contour to better highlight her cheekbones for a finishing touch.
LIFE-CHANGE MEAL: On the episode that aired beforehand on Wednesday, Hailey proudly whipped up her own chicken wing recipe, which she claims will “do something for your life.”
STYLISH COMFORT: She opted for casual comfort for the culinary staple and slipped into a pair of classic blue jeans paired with a light gray long-sleeved top that flatters her midriff.
Showing Off Her Skills: Hailey gave instructions and lists of ingredients in case her viewers also wanted to try this delicious chicken wing recipe
She revealed that there is no “special name” for the chicken wing recipe, but stated that she will show her fans how she has actually “created” the meal.
Hailey first made the buttermilk dressing and put her wings in the fridge and left them in the fridge for exactly one hour. After this time had passed, she mixed her dry ingredients together to coat her wings.
The star explained that cornstarch was used to add a special crunch to the chicken wings.
The media personality took a healthier approach when cooking chicken, opting to air-fry the wings instead of cooking them in fatty oil.
While the wings were fried away, Pepper made her own sauce, which consisted simply of Chan Bachchan’s signature Japanese BBQ sauce, honey, and Sriracha, and also a “dash” of chili pepper for a little extra spice and flavour.
After mixing the sauce and wings together in a clear bowl, she gave her fans a taste test, in which the crew members also dived in to try the wings for themselves.
“I think this is the best copy I’ve ever made,” she gushes, walking towards one of the stands. “Not even kidding.”
To wrap up the 10-minute video, Healy lists the ingredients needed for each part of the chicken wing recipe, as well as giving viewers step-by-step instructions.
INFORMATIONAL: To wrap up the 10-minute video, Hailey listed the ingredients needed for each part of the chicken wing recipe, as well as giving viewers step-by-step instructions.
Spin-off: What’s in my kitchen? It is part of her other YouTube series, Who’s In My Bathroom, where the star brings other famous guests
More freedom: “With the YouTube channel, I control what happens there,” she explained in a previous interview with Variety; Hailey is seen with Lilly Singh in the series
Hailey will feature other recipes throughout the first season, such as pizza toast, and a homemade version of Glaze Erewhon’s Strawberry smoothie.
What’s in my kitchen? It is part of her other YouTube series, Who’s In My Bathroom? The star brings other famous guests, like Kendall, Kylie Jenner, Ashley Graham, and Emily Ratajkowski, while also enjoying delicious snacks.
The show was launched again in 2021, the same year her channel also started. During a previous interview with diverseBieber opened up about jumping into the world of YouTube.
“With the YouTube channel, I control what happens there,” she explained. “I am comfortable with every bit of content coming out, and it feels really liberating because I am not in control of 90% of what is said and said about me and the articles written about me.”
“I don’t control that and I can’t control it, and I think I’ve gotten to the point where I let that go,” the model added to the outlet.