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Her own best ad: Gwyneth Paltrow rocks $ 1,200 sweater and skirt combo from her own G Label brand at Goop event on Saturday

Gwyneth Paltrow rocks $ 1,200 sweater and skirt combo from her own G Label brand during the Goop event

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She defied the doubters with the incredible success of her unapologically high-end lifestyle company Goop.

And Gwyneth Paltrow was completely out of the brand when she rocked a $ 1200 outfit from her G-label at a Goop event on Saturday.

The politician actress wore a $ 650 merino wool Fares belt sweater and a $ 595.00 gunmetal gray satin Laura pleated skirt to the Goop By The Beach event in Montecito, California.

Gwyneth organized the event to promote Goop's independent store at the Rosewood Miramar Beach Resort.

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Her own best ad: Gwyneth Paltrow rocks $ 1,200 sweater and skirt combo from her own G Label brand at Goop event on Saturday

Her own best ad: Gwyneth Paltrow rocks $ 1,200 sweater and skirt combo from her own G Label brand at Goop event on Saturday

Star power: the politician actor wore a $ 650 merino wool Fares belt sweater and a $ 595.00 gunmetal gray satin Laura pleated skirt to the Goop By The Beach event in Montecito, California, where she joined chef David Kinch

Star power: the politician actor wore a $ 650 merino wool Fares belt sweater and a $ 595.00 gunmetal gray satin Laura pleated skirt to the Goop By The Beach event in Montecito, California, where she joined chef David Kinch

Star power: the politician actor wore a $ 650 merino wool Fares belt sweater and a $ 595.00 gunmetal gray satin Laura pleated skirt to the Goop By The Beach event in Montecito, California, where she joined chef David Kinch

Star power: the politician actor wore a $ 650 merino wool Fares belt sweater and a $ 595.00 gunmetal gray satin Laura pleated skirt to the Goop By The Beach event in Montecito, California, where she joined chef David Kinch

Star power: the politician actor wore a $ 650 merino wool Fares belt sweater and a $ 595.00 gunmetal gray satin Laura pleated skirt to the Goop By The Beach event in Montecito, California, where she joined chef David Kinch

Gwyneth worked with chef David Kinch for the bash, bringing guests in Los Angeles new Aviator and Corsair SUVs from Los Angeles to Montecito.

Upon arrival at the Rosewood Miramar Beach Resort, guests explored the new Goop store and then enjoyed a wine tasting at St. Supéry Estate Vineyards & Winery.

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They were then taken to a private residence for an intimate dinner outside, which began with a speech by Gwyneth.

Drink it: cocktails never looked so healthy

Drink it: cocktails never looked so healthy

Drink it: cocktails never looked so healthy

Drink with a view: guests explored Gwyneth's new Goop store before chatting

Drink with a view: guests explored Gwyneth's new Goop store before chatting

Drink with a view: guests explored Gwyneth's new Goop store before chatting

Tasting notes: The night started with a wine tasting
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Tasting notes: The night started with a wine tasting

Tasting notes: The night started with a wine tasting

The coastal menu offered a first look at Kinch's soon to launch Santa Cruz County restaurant, Mentone.

The first course consisted of Santa Barbara sea urchins with lime and black cardamom. Then a Riviera salad, local shrimp with spicy cucumber and avocado, and blue corn polenta and strawberry sofrito.

For the main course: black cod with mushroom and parmigiano risotto. And the dessert was cranberry soup with fall fruit.

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When the guests left, they were given a selection of & # 39; essential supplies & # 39; van Goop home.

Freebies! When the guests left, they were given a selection of & # 39; essential supplies & # 39; van Goop home

Freebies! When the guests left, they were given a selection of & # 39; essential supplies & # 39; van Goop home

Freebies! When the guests left, they were given a selection of & # 39; essential supplies & # 39; van Goop home

Dining under the stars: Gwyneth and her guests enjoyed the dinner

Dining under the stars: Gwyneth and her guests enjoyed the dinner

Dining under the stars: Gwyneth and her guests enjoyed the dinner

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