Google CEO Sundar Pichai says he is not sure if YouTube will ever be able to completely eliminate hateful content on the video sharing website.
YouTube has increasingly relied on a mix of people and technology to remove videos that violate the rules, but this content can never be completely removed, Pichai admitted in a new interview with CNN.
It is because the Google platform, which has more than two billion users worldwide, has come under fire due to the fact that it does not remove the content that promotes hate speech, conspiracy theories and violence.
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YouTube relies on a mix of people and AI to remove videos that violate the rules, but this content can never be completely removed, said Google CEO, Sundar Pichai (photo)
YouTube is working hard to remove bad content, but given the ever-expanding scale, this issue is becoming more challenging, explains the Google CEO.
& # 39; It's one of those things where let's say we get it 99 percent of the time, you can still find examples & # 39 ;, Pichai told CNN.
& # 39; Our goal is to take that for a very, very small percentage. Well below one percent.
Elke Any large-scale systems, it's hard. Think of credit card transactions, there will still be some fraud in the system. So everything you do on that scale, you have to think of percentages, & he added.
YouTube is constantly evolving its policy on this type of content to respond to changes in user activity or new issues that arise, he said.
For example, YouTube announced earlier this month that it would prohibit users from posting videos promoting violence and extremism, such as Nazi glorification and white supremacy, as well as hoax videos trying to expose known tragedies, such as the shooting. Sandy Hook and the Holocaust.
In an interview with CNN, Pichai explained that he would like Google to address some of YouTube's problems earlier, such as the distribution of hoax videos that denied the recordings of Sandy Hook
Earlier this month, YouTube announced it would forbid users to post videos promoting violence and extremism, as well as hoax videos trying to expose known tragedies
Despite the new policy, YouTube has been criticized for the slow response to many of its most urgent issues, such as the presence of hoax videos that deny the existence of the recordings of Sandy Hook or the shooting in Parkland.
& # 39; We wish we had come up with the problems sooner than with us, & # 39; Pichai told CNN.
& # 39; I think together we have become aware of some pitfalls and we have been working hard ever since. We have changed some of our priorities. & # 39;
In addition to banning hateful content, YouTube has also paid more attention to & # 39; borderline content & # 39 ;.
WHAT CONTENT IS YOUTUBE BANNING?
YouTube no longer allows supremacist video & # 39; s on its site.
This includes videos that say a group is superior to justify discrimination, segregation or exclusion based on qualities such as age, gender, race, caste, religion, sexual orientation, or veteran status.
Nazi ideologies, Holocaust denial and Sandy Hook-hoax conspiracies are just a few examples of content that is no longer allowed.
YouTube did not mention specific videos & channels that would be deleted as a result of the move.
The company is also taking steps to disseminate & # 39; borderline content & # 39; or prevent videos & # 39; s that come close to violating hate or misinformation policies.
This includes content that does not necessarily violate its policies, but can be used to provide & # 39; harmful wrong information & # 39; spreading.
Some have argued that government regulators should intervene to better manage Silicon Valley's issues of hate speech, privacy and potential anti-competitive practices.
Pichai opposed this idea and told CNN: "Scale offers many benefits, it's important to understand that." Large companies invest the most in technologies such as AI. & # 39;
If the scale of tech giants were to be reduced, this could create an opening for other countries to become dominant players, he added.
& # 39; There are many countries around the world striving to be the next Silicon Valley and they also support their businesses, & said Pichai. & # 39; So we need to balance both. & # 39;
In a separate interview with Axios, Pichai said that YouTube uses some tactics that are used in Google Search to rank content by quality in an effort to eliminate boundary material.
& # 39; We are bringing the same idea and approach from YouTube so that we can better rank things of higher quality and really prevent borderline content & # 39 ;, Pichai told Axios.
& # 39; Content that does not exactly violate the policy, that needs to be removed, but that can still cause damage. & # 39;
To do this more effectively, Pichai told Google and the industry as a whole will have to answer a few tricky questions.
& # 39; It is a hard computer science problem, it is also a difficult social problem because we need better frameworks around what is hate speech, what is not, and how should we as a company make those decisions to scale and get it right & # 39 Pichai told Axios.
& # 39; We are not quite where we want to be & # 39 ;, he added.
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