Genesis drone show used a record-breaking 3,281 drones

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Hyundai’s luxury car brand Genesis used 3,281 drones to create its logo over the Shanghai skyline on March 29 to celebrate the brand’s arrival in China. That number of drones sets a new Guinness World Record for “The Most Unmanned Aerial Vehicles (UAVs) in the sky simultaneously”, according to a Genesis press release

You can see an image of the Genesis logo formation at the top of this post. Genesis made a video of that too showed some additional drone formationsincluding a hand, two company cars and … a double helix?

Genesis’ record surpasses Shenzhen’s previous Damoda Intelligent Control Technology, which used 3,051 drones in a display on September 20. Here’s a video of that screen, which I personally think is even more impressive than Genesis’:

Intel also held the record at one point by using 1,218 Shooting Star drones to create the Olympic rings over Pyeongchang for the 2018 Winter Olympics.