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For Apple’s enterprise success, endpoint management is the new black

Even more data shows the acceleration of Mac adoption in the business world.

Okta is recent Report Companies at work 2023 shared numerous insights into the state of enterprise IT. One caught my attention: endpoint management and security tools have become the most popular category of security products across the enterprise, with some players experiencing significant growth, in part due to their Mac support.

The data: Jamf Pro has seen 428% customer growth over the past four years, while smaller vendor Kandji saw a 172% increase in its customer base over the past year.

(It’s important to note that Okta appears to have an investment connection to Kandji through Okta Ventures.)

These statistics reinforce the idea that Mac adoption has been going on for several years. It’s not a new trend, as Jamf’s rapid growth shows, but the report makes that pretty clear Businesses embrace Applein line with most observational and PC market data.

I’m also quite flattered that the report references one of my own pieces.”The year Apple became a major player in enterprise technology.” because this is a trend I have been writing about for many years.

The place to be

“This category is clearly the place to be,” says Okta. “In fact, as of August 2020, endpoint management and security in the tech industry is the most popular security category based on number of customers.”

There are plenty of other insights that reflect the waves of transformation breaking through the corporate sector. Cybersecurity training tools have seen 436% customer growth over the past four years as enterprises look to strengthen their most vulnerable attack surfaces, the people who work for them.

That’s critical as hybrid work becomes more commonplace as business users begin to discover how the loyalty and productivity benefits of flexible working arrangements translate into increased numbers on the bottom line. (Although that’s not true in every situation.)

“There’s no unanimous consensus on what the future will look like, other than it will be a hybrid,” Cisco Systems Vice President Jeetu Patel recently explained this.

Of accelerate ransomware attacks and attack configurations that are rapidly becoming more complex, training staff in security awareness habits is as important as endpoint protection has become in a hybrid work era.

Securing the licensing authority, one person at a time

Verizon data has recently shown this to be astonishing 80% of internet breaches by 2022 is the result of theft/misuse of login details. With that in mind, zero trust is more than a buzzword, and with providers of MDM solutions like those mentioned in this report and Apple’s own authentication and encryption APIs, the security cat-and-mouse game continues – now with better trained users.

Platform providers play an important role.

Apple’s recent addition of support for hardware keys to access iPhones and the future introduction of USB-C cable authentication in its products confirm that direction.

The report shows that the use of security keys and biometrics will grow by 22% across the enterprise by 2022. That is also why Apple continues to improve its own security. It’s happened in the last few months embraced WebAuthn and Passkeys and continues to develop iCloud and App Store security on the consumer side.

But as above, so below, and as Apple’s business ecosystem expands to fill the burgeoning amount of available space it can exist in, Apple’s moves to raise the security limits of its burgeoning fleet show it’s racing for the puck. ahead as market momentum builds.

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