Fitbit has released a statement regarding the Fitbit Premium plan. This follows rumors that the company might consider raising prices or introducing new tiers to encourage free users to subscribe.
The statement explains that Fitbit does not currently have any plans to announce any changes to Premium plans, confirming its commitment to the data privacy of its users.
Fitbit’s full statement reads, “We will continue to invest in Fitbit Premium, our subscription service launched in 2019, to bring even more health and wellness insights and motivation to people around the world. Like many brands, we occasionally survey our user community to get valuable feedback on everything from features they might like to see to pricing, helping us to continue to provide accessible tools that help users achieve their unique health goals .
“We are not announcing any changes to Fitbit Premium pricing at this time and would like to assure customers that, as noted, we will continue to protect the privacy of Fitbit users by maintaining strong data privacy and security measures, giving you control over your data and transparency. about what we collect and why. “
In good health
Fitbit’s statement will be reassuring to many who were concerned that Google’s acquisition of the fitness device company could cause a significant shake-up in the pricing of its Premium service.
Some Fitbit smartwatches are on sale now on the Google Store, and both companies will team up to create future hardware that will likely integrate Google’s Wear operating system. As such, it makes sense that Fitbit isn’t playing with the Premium subscription model just yet.
Fitbit Premium looks set to remain unchanged for now, but we’ll let you know if any updates to the service come to light.