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Epic launches publishing label, signs behind Control, Inside and The Last Guardian

Fortnite maker Epic Games starts publishing in a big way. Today, the company announced the launch of Epic Games Publishing, which is exactly what it sounds like: an Epic-funded publishing label. “We are building the publishing model that we always wanted to have for ourselves when working with publishers,” Epic founder Tim Sweeney said in a statement.

To begin with, Epic has created an impressive trio of development partners. That includes Remedy Entertainment, best known for the surreal action game Check; Playdead, the team behind the terrifying side scrollers Limbo and Within; and Gen Design, a studio led by director Fumito Ueda, which was last launched The Last Guardian. In a separate statement, Remedy said the deal included two titles; a larger scale production and a smaller game set in the same universe.

Similar to the Epic Games Store, which boasted about the more developer-friendly terms, the new publisher label aims to provide a better deal for game makers. Here are the key aspects, according to Epic:

  • “Developers retain 100 percent of all intellectual property and full creative control over their work.”
  • Epic Games Publishing will cover up to 100 percent of development costs, from developer salaries to market expenses such as QA, localization, marketing and all publishing costs. ”
  • “Developers earn a fair share of their work – once the costs are recouped, developers earn at least 50 percent of all profits.”

It’s a similar premise to the EGS, which offers developers a revenue split of 88/12, compared to the 30 percent discount most major digital stores take off the sale. Epic previously supported game development through grants, such as the $ 100 million MegaGrant program, and by signing games for exclusive EGS deals.

“Gen Design, Remedy and Playdead are among the most innovative and talented studios in the industry, with strong visions for their next games,” said Hector Sanchez, head of the label, in a statement. “They have full creative control, while Epic provides a solid foundation for project financing and services.”

An important note is that the new games published by Epic are not necessarily exclusive to the store. Epic describes the new company as “a new cross-platform publishing effort with a developer-centric approach.” Epic says more partners, and the first games, will be announced “in the coming months.”