On Wednesday, presidential candidate Senator Elizabeth Warren (D-MA) placed a billboard in the heart of Silicon Valley in 2020 to disintegrate large companies such as Facebook, Amazon and Google.
The billboard is located on 4th and Townsend, right next to the main Caltrain stop of the city, where a significant proportion of South Bay technicians arrive every morning. The stop is a stone's throw from the Lyft and Dropbox headquarters, alongside other startups. In addition to the call for antitrust action, the billboard contains a short code number for passers-by to subscribe to updates to the Warren campaign, a common fundraising tactic. The billboard is planned until the following Wednesday.
Earlier this year, Warren announced a major proposal to break giant technology companies and start a discussion that was previously only held in academic circles in regular political discourse. In her proposal, Warren suggests that companies such as Facebook have become too large and powerful and should have previously purchased assets such as WhatsApp and Instagram for their own business.
Her proposal also includes a plan to adopt legislation that would prohibit platform owners with more than $ 25 billion in revenue from participating on their platforms. This policy would largely affect companies such as Amazon that both operate a sales platform and sell their own products on the site.
"Today's major technology companies have too much power," said an assistant at Warren. "They've destroyed competition with the bulldozer, used our private information for profit and put the playing field in front of everyone. And in the process, they have hurt small businesses and suppressed innovation. Elizabeth's plan would help prevent technology giants from displacing potential competitors , undermine the next generation of major technology companies and use so much power that they can undermine our democracy. "
Facebook, Google, Amazon and Apple did not immediately respond to requests for comments.