He recently appeared in a viral video dancing alongside Friends actress Courteney Cox.
And now musician Ed Sheeran, 30, is reportedly set to become the face of social media app TikTok after signing a ‘big money deal’.
Ed is said to have already started filming with TikTok in London, with the app considering the collaboration with the artist a “huge success”.
New platform: Ed Sheeran, 30, will reportedly become the face of social media app TikTok after signing a ‘big money deal’ (pictured this year)
A source said The sun“It’s a huge blow to get someone as big as Ed on board and everyone is really excited about the end result.
TikTok is now a huge platform for artists and Ed can see that.
“It was something he wanted to get involved in and the project he’s been doing with them is really exciting.”
MailOnline has reached out to Ed Sheeran representatives for comment.
Fluttering arms: Ed recently appeared in a viral video dancing alongside Friends actress Courteney Cox (pictured)
Exciting: Ed is said to have already started filming with TikTok in London, with the app deeming the collaboration with the artist a ‘huge success’ (pictured this month)
It comes after Ed sent fans into a frenzy this month after he appeared to hint at potential new music in a cryptic social media post.
He took to Instagram to share a photo of himself with a guitar teasing in the caption, “Somethings cookin.”
In the photo, shared with his 32 million followers, Ed sat on a brick wall with his back to the camera.
Fans were quick to respond to the post when they asked if Ed was releasing a new album, admitting they had “missed” the singer.
Ed has not released an album since 2019 when No. 6 Collaborations Project was produced.
‘Somethings cookin’: It comes after Ed broke down with his fans earlier this month when he appeared to hint at possible new music in a cryptic social media post
That studio album featured work alongside other artists such as Justin Bieber, Camila Cabello, Travis Scott, Eminem, 50 Cent, and Cardi B — among others.
While he made a surprising comeback in December 2020 with his single Afterglow after almost 18 months off.
An insider source also told the Sun that Ed sees a partnership with TikTok as a potential new opportunity for him to advertise his upcoming work.
It comes after Ed recreates a classic Friends dance with the show’s star Courteney Cox.
The 56-year-old actress and the pop superstar joined forces in a playful Instagram video that matched Monica’s choreographed dance with Ross from the sixth season episode The One With The Routine.
Eagerly waiting: The 30-year-old musician took to Instagram to share a photo of himself with a guitar teasing in the caption: ‘Somethings cookin’ (pictured in 2019)
“Just some routine dancing with a friend…” she captioned the hilarious video while tagging Ed and adding the hashtag “ReRoutine.”
Courteney wore a casual low cut black short sleeve top and black jeans with matching sneakers for the clip.
Ed was also modestly dressed in a brown suede jacket over a plain white T-shirt, light jeans and bright red trainers.
The singer kicked off the dance by pointing comically from Courteney’s eyes to his, before counting “five, six, seven, eight” as she snapped her fingers.
Like the original, she pretended to hit her partner before swaying back and forth in front of him.
Then she crouched on the floor as Ed jumped over her.
Dancing Friends: It comes after Ed does a classic Friends dance with the show’s star Courteney Cox
The embarrassing dance moves continued, with both arms flapping their arms up and down like chickens.
They looked particularly silly as they lifted one leg and grabbed it by the ankle while bouncing up and down, holding their hands to the back of their heads.
The video ended in humorous disaster after Courteney rushed to jump into Ed’s arms, but she passed and flew right past him and landed flat on the grass while also pulling Ed down with her.
The dancers even managed to recreate the atmosphere of the original dance by playing the show’s audio, featuring the audience’s laugh track, rather than just the original song, Loreta’s Trouble With Boys.