Customers line up to support Texas bakery hit by backlash over Pride cookies

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Sweet revenge: Customers line up to support Texas bakery hit by social media comments for posting photo of rainbow cookies

  • Confections in Lufkin said it lost followers and orders because of the Pride cookies
  • A flood of support followed, with the bakery sold out two days in a row
  • Owners Dawn Cooley and Miranda Dolder said they were ‘humiliated’ by support

Customers queued around the corner to support a Texas bakery that said they were out of sales after posting a photo of rainbow cookies for Pride.

Confections, in Lufkin, shared an image of the rainbow-glazed heart-shaped cookies on Facebook on Wednesday along with the message “More LOVE. Less hate. Happy Pride to all our LGBTQ friends! All lovers of cookies and happiness are welcome here.’

The following day, the bakery revealed in another post that it had “lost a significant number of followers” because of the cookies made to celebrate Pride month, which runs through June.

“We received a very hateful message on our company page that a large order (5dz) of summer themed cookies for tomorrow morning (which we had just finished decorating) was canceled due to a rainbow heart cookie we posted,” the message read.

‘My heart is heavy. Frankly, I never thought that a post that literally said more love less hate would result in this kind of backlash against a very small company struggling to keep afloat and spreading a bit of glee through baked goods.”

The post advised followers, “If you love our cookies, we’ll have plenty tomorrow.”

Since then, customers have flocked to the bakery to show their support for the owners, resulting in queues around the block and two sold-out weekends in a row.

Customers line up around the corner to support a Texas bakery that said it was out of sales after posting a photo of rainbow cookies for Pride

Customers line up around the corner to support a Texas bakery that said it was out of sales after posting a photo of rainbow cookies for Pride

Confections, in Lufkin, shared an image of the rainbow-glazed heart-shaped cookies on Facebook on Wednesday along with the message “More LOVE.  Less hate.  Happy Pride to all our LGBTQ friends!  All lovers of cookies and happiness are welcome here.'

Confections, in Lufkin, shared an image of the rainbow-glazed heart-shaped cookies on Facebook on Wednesday along with the message “More LOVE. Less hate. Happy Pride to all our LGBTQ friends! All lovers of cookies and happiness are welcome here.’

On Friday, co-owner Dawn Cooley shared a photo of the squiggly line and thanked customers, saying, “We’re overwhelmed.”

“All this attention to our small business is very humbling. Makes me nervous! Those who know me (Dawn) know how shy I am. In the 11 years we’ve been open, we’ve never seen anything like it.”

Sister and co-owner Miranda Dolder and baker Felicia were also “humbled and grateful and moved by this outpouring of love,” Cooley said.

Customers were so determined to support the store that some even gave the owners money to donate when cookies ran out.

Cooley said all the money would be given to local animal rescues.

‘It’s great to see that there are still compassionate people in the world! I wish you all the best for your small business. Happy Pride,” wrote one Facebook user.

‘Until this I knew nothing about you. I am so grateful to you and the love you have for people. I’ll stop by next time I’m in Lufkin,” wrote another.

Owners and sisters Dawn Cooley (right) and Miranda Dolder (left) said they were

Owners and sisters Dawn Cooley (right) and Miranda Dolder (left) said they were “humiliated” and “overwhelmed” by the support they received

Customers were so determined to support the store that some even gave the owners money to donate when cookies ran out.  Cooley said all the money would be given to local animal rescues.  Pictured: Rainbow decorations at the bakery

Customers were so determined to support the store that some even gave the owners money to donate when cookies ran out. Cooley said all the money would be given to local animal rescues. Pictured: Rainbow decorations at the bakery

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