A mother of three has bared everything to reveal her breast amputation tattoo and to raise awareness about breast cancer in a powerful new beauty campaign.
Grace Lombardo  was adopted as the face of GHD and told her story about the fight against the insidious disease.
In 2016, the Chicago resident was diagnosed with breast cancer and underwent chemotherapy, a bilateral mastectomy, and reconstructive surgery. To represent what she had experienced, Grace hired tattoo artist David Allen the following year to transform her breast amputation scars with a complicated and emotional piece of body art.
Campaign star: mother of three Grace Lombardo, 38, for GHD & # 39; s newest cancer awareness initiative
Hair Loss: The Chicago-based mother lost her hair after chemotherapy in 2016
The aforementioned tattoo – and the inspiring story of Grace – are at the front and center of the latest GHD campaign entitled & # 39; ink on pink & # 39 ;.
Grace originally visited David to hide her scars after reading an interview with the tattoo artist and how he pioneered with & # 39; mastectomy tattoos & # 39 ;.
For Grace, the floral artwork was an opportunity for her to replace & # 39; damaged and damaged skin & # 39; by something to remind her to love and appreciate her body.
Luminous: Grace sees the image of health and happiness in the images behind the scenes of the campaign shoot
Journey: Grace, pictured on the left with her husband and on the right with her son, underwent a bilateral breast amputation and reconstructive surgery in 2016 when she fought the disease
Family: Grace pictured with her husband and three children during the campaign shoot
David Allen, who has tattooed Lady Gaga in the past, has been making his characteristic delicate floral body art for cancer survivors since 2010.
The father of two welcomes women from all over the world to his Chicago studio and helps them feel feminine again after losing their breasts.
Although he currently has a long waiting list, he tries to make at least two tattoos for cancer survivors every week.
& # 39; When I work with my customers, it takes time. We are rebuilding their faith together and these incredible women are opening themselves up to me, "he said in a release.
Inked: Grace was looking for David in 2017 to have her own breast amputation tattoo after reading an interview with him in a Chicago newspaper
Staying strong: she said getting the tattoo made her feel like she was claiming ownership of her body
He added: & # 39; Just like the time you spend with your stylist, that intimacy and power of transformation are related to each other. & # 39;
As part of the collaboration between David and GHD, the hair tool brand unveiled the & # 39; ink on pink & # 39 ;; display of the GHD platinum + and GHD gold stylers in a limited edition light pink shade with a customized ink print from David.
For every styler sold, $ 10 is donated to the non-profit Living Beyond Breast Cancer.
Hair: the campaign with hair tool brand GHD comes after Grace lost her own locks during chemo, left and her hair colored different colors during her recovery, right
Strong: Grace's cancer story is at the center of the new GHD campaign in an effort to raise awareness and funding for Living Beyond Breast Cancer
David was raised by a single mother and underwent open heart surgery when he was only nine months old, so it is clear why he both fits well with women's emotions and is aware of how prominent scars can appear.
He exploits those emotions to make the artwork for the women who visit him from all over the world.
The most common motif that David uses for breast amputation tattoos are intricate flowers. He is also considering how to pull the eye off the scars and create a feminine shape.
Close bond: Grace and tattoo artist David Allen have kept in touch since he inked her, and the couple has a close friendship with David who joins Grace for her GHD shoot
Trust: David from Chicago said the tattoos help women on their way to self-love and self-confidence after cancer
& # 39; I usually do flowers, & # 39; he said earlier the Chicago Tribune, & # 39; because the scars are so rigid, we need something organic to soften that and make curved lines. I usually do black and gray because it goes together with the skin. & # 39;
& # 39; Sometimes I wish I could do other things, but floral designs fit the body, & # 39; he said explained.
& # 39; Show imperfections with legible designs. If the tattoo is geometric or if it is words or birds, for example, wherever the scar is located, it appears very easily. But not with flowers.
& # 39; Even if you want to undergo another operation or a back transplant, it is easy to repair the flowers. It is difficult to do birds. & # 39;
Now that he sees six to eight women in his discreet loft studio every month, he uses computer software that allows him to make the designs in advance on 3D images of his customers.
This allows him to better plan the tattoo placement to hide scars and to guarantee a personalized design.
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