Brits Name Social Post Photo Captions From Summer Holidays That Are The Most Embarrassing
From ‘suns out, scones out’ to ‘wish you were beer’: Brits name the most embarrassing summer holiday social post photo captions (and the clichéd images to avoid sharing)
- Free bikini photos were considered the most annoying clichéd photos.
- Shots of beer and/or a boarding pass at an airport also irritate the British
- A third of people book a destination based on how it will look on social media
‘Sun’s out, bun’s out’ and ‘hotdogs or legs?’ have been named and shamed as the two most embarrassing captions for summer vacation social posts.
Together they topped a ranking of phrases Brits find annoying when used to caption holiday snaps, with “life’s a beach” coming in second and “be rude for not doing it”, “wish you were beer” and “another day at paradise” in third place.
According to the study, free bikini photos were considered the most annoying clichéd photos to share.
According to one study, free bikini photos were considered the most annoying clichéd photos to share.
The findings come from a survey of 2,000 UK adults by holiday firm On The Beach, which revealed that two-thirds of Britons would rather not post anything than risk sharing “basic beach” content, and nearly half I would even unfollow family and friends if they used clichéd subtitles.
The rest of the embarrassing subtitle ranking comprises ‘vacation mode: on’, ‘girls just want to sunbathe’, ‘take flights not feelings’ and ‘wish you were here’, which all received the same number of votes.
After free bikini photos, the next most clichéd vacation photos were considered hot dogs or photos of legs and hands joined to create a heart in front of a sunset (second set), the first airport beer (third set) and a boarding pass and/or passport on a table at the airport (fourth).
Many Brits find the photo of the ‘first airport beer’ irritating
CRINGEWORTHY PHOTO CAPTIONS: CLASSIFIED
1= The sun comes out, the bun comes out (20%)
1= Hot dogs or legs? (twenty%)
2. Life is a beach (19%)
3= Do not be rude (18%)
3= I wish you were beer (18%)
3= Another day in paradise (18%)
4= Vacation mode: activated (16%)
4= Girls just want to sunbathe (16%)
4= Catches flights, not feelings (16%)
4= I wish you were here (16%)
Source: On the beach
As more than a third (39 percent) of respondents revealed that they struggle to create engaging subtitles, On the Beach asked Tom Lee Wilsonwordsmith and resident ‘Agony Uncle’ at Celebs Go Dating, to share his top tips and inspiration for perfecting your travel posts.
He said: ‘Beachside breaks will give you plenty of magical moments to choose from, but when it comes time to drop some holiday content, don’t overthink it. People tend to engage with posts that are more authentic, so try to avoid falling into the trap of only posting the best parts.
And pack the puns. The holidays are the perfect time to wear #puntastic. How about #crustaceanholidays for that insanely delicious seafood pasta you had? For the glorious holiday drink that goes with it, try #vacationlibation. Depending on what you’ve selected, you can even flirt with wildly original hashtags like #bikinimartini or #swimsuitflute.
‘The easiest way to avoid the trap of a vacation #cliche is to make your #digidiary as personalized as possible. This starts by sharing your chosen dream vacation destination. For example, you could take us on a #costadelsol walk, decide to be #IndisCrete about your adventures in Greece or even show us how #tenerific Tenerife is.’
Being resourceful will also help.
He added: ‘The key to unlocking likes will always be #hashtaghumour. Your ingenuity has the power to make your followers eat out of the palm of your hand. Perhaps your sunny Spanish hotel has run into rain while there is a heat wave in Britain? Get on IG and share the fun side!’
Nearly a third of Brits admit to booking a destination based on how it will look on their social feed
CLICHE PHOTOS: CLASSIFIED
1. Free Bikini Photos (28%)
2= Hot dogs or leg shots (27%)
2= Hands coming together to create a heart in front of shots of a sunset (27%)
3. First photo of beer at the airport (25%)
4. Boarding pass and passport on a table at the airport gate (24%)
Source: On the beach
The survey also revealed that more than half (55 percent) miss what vacations used to be like before social media was so prevalent, but 29 percent admit to booking a destination based on how it will look on their social feed.
Barbados, Santorini and St Tropez were named among the most ‘Instagrammable’ vacations, as were the Maldives, Cancun and Cape Town.
Zoe Harris, Director of Customer Service at On the beachHe said: “Since restrictions were relaxed across Europe, we’ve seen a huge increase in beach holiday bookings, which means we’re ready for a summer of sun, sea and sand social content.”
“This year, we encourage people to be realistic on social media, celebrating everything that goes into a vacation, showcasing the funniest and favorite parts of their travels. We believe that vacations should be enjoyed for what they are: a break from normality and an opportunity to relax. It’s true that we all love the attention we get when we post about our sun-soaked beach break, but there’s so much more to be enjoyed by living in the moment.