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An Australian underwear brand It is credited with creating the “perfect panty”, and the underwear fits and “hugs” all shapes and sizes.
‘The Braga’ is wowing thousands of shoppers thanks to its promise of “no rise, no visible panty lines and pure comfort.”
And if rave reviews are anything to go by, they’ve delivered on that promise.
Now an established and trusted name in the competitive world of underwear, the panties The team has designed a range so comfortable and light that women agree that wearing them “is like not wearing panties.”
An Australian underwear brand is credited with creating the “perfect panty”, and the underwear fits and “hugs” all shapes and sizes.
‘The Knicker’ is wowing thousands of shoppers thanks to its promise of ‘no ride up, no visible panty lines and pure comfort’ (pictured, the Bfull summary of liss)
They also cost between $10 and $15 a piece and go up to 3XL (size 20) in most designs.
A similar viral underwear from Best&Less took the market by storm in 2021; The Knicker is the first to capture the same level of publicity since then.
Designed by women for women each piece $15 in the Classic The collection features a unique gusset design, precision stitching, and lightweight fabrics designed to stretch with your body.
There is also the Classic cotton range made from super fine Prima cotton that feels extra soft against the skin and the popular Bliss range featuring sexy Brazilian cut pieces and lace panels.
He Classic smooth The range is perfect for wearing under dresses or tight trousers and includes the hugely popular $25 Anti Chafing Short, a favorite of fashionista Nat Angel.
He Bamboo The pieces have been called “miraculous” because “you can barely feel them” and they are antibacterial, antifungal, more breathable than cotton, odor resistant and moisture wicking, keeping you cool and dry.
They also cost between $10 and $15 a piece and go up to 3XL (size 20) in most designs.
They literally “hug” your body, so it’s no surprise that they are one of the best sellers.
‘They are nice and soft around the leg. They stay in place without rolling down. I have a belly shelf which is often a problem, these stay in place all day. It wicks away moisture and is perfect for any climate or activity,” one shopper wrote.
‘The tightest underwear I have ever tried. And they last,” added another.
Another agreed: ‘I’ve been looking for underwear with a back seam for years because I found they cover my butt and don’t ride up. Buy the Full bamboo and lace panties just like him Classic high cut cotton. and Classic smooth high cut. They are all very light and comfortable and barely feel like you are wearing underwear.
‘My favorite is the Classic plain with lace top. which doesn’t go deep at all. “They are absolutely fantastic, well made.”
A more recent collection has combined the bamboo range with lace panels for a sexier feel and the very fine elastic is covered in seams to ensure there are no thick ridges around the legs or waist.
The brand was founded in 2016 by friends Helen Anderson and Lara Brockhurst, who had worked in the lingerie industry for many years and understood better than most the complaints women had with underwear.
All parts except the anti-chafing shorts ($25) and thong ($10) are $15 and come in a variety of shades and colors, from nude and black to floral prints, animal prints and scarlet red.
The brand was founded in 2016 by friends Helen Anderson and Lara Brockhurst, who had worked in the lingerie industry for many years and understood better than most the complaints women had with underwear.
The couple are recognized as true experts in the intimate apparel category with proven success in designing, creating and sourcing beautiful lingerie and sleepwear for some of the world’s leading retailers including David Jones, Myer, Selfridges and Nordstrom.
So, they set out to solve those problems and the panties born.
Shop the ‘miraculous’ collections here.