Experts have claimed that Athleisure clothing is the cause of a 12 percent peak in the demand for liposuction in women.
Leggings, trimmed sports bras & trainers are now available in styles that are considered acceptable in the pub because they are on the treadmill.
But to draw the trend in a social environment, women strive for the fit physique.
Instead of stepping up the gym routine in hopes of a washboard stomach, they turn to plastic surgery, according to the British Association of Aesthetic Plastic Surgeons.
The organization expressed concern that plastic surgery is a & # 39; commodity & # 39; as celebrities speak freely about procedures, some of which are available in the shopping street.
Athleisure clothing is responsible for a 12 percent demand for liposuction demand, experts from the British Association of Aesthetic Plastic Surgeons have claimed
BAAPS revealed data on surgical trends over the past year, with liposuction operations, where fat is removed from the stomach, hips, thighs, or buttocks, rising 12 percent to 2,286.
Abdominoplasty, a tummy tuck that removes excess skin to help form the stomach after, for example, weight loss, increased by five percent.
Celebrities and popular reality TV shows such as Love Island have contributed to women who wanted a tighter belly, BAAPS speculated.
Former BAAPS president Rajiv Grover, who put the audit together, said: “The rise (of liposuction) comes at a time when the popularity of TV shows such as Love Island has driven the desire for a tighter upper body. fashion for women in the athleisure. clothing. & # 39;
Athleisure strives to combine fashion and functionality, so that the wearer of the gym can go to a bar – or even work – without changing.
The term was officially included in the dictionary in April 2016, defined as & # 39; casual wear to practice and for general use & # 39 ;.
Mr. Grover said: "The trend is also driven by the openness of celebrities such as Jane Fonda who has recently admitted having undergone surgery for several decades to improve her appearance and extend her career."
The expert group is concerned that people will not take cosmetic surgery seriously at a time when it is so regularly approved by celebrities.
Mr. Grover said: “The danger of cosmetic surgery that is too closely linked to reality TV or the approval of celebrities is that it can make an operation look like a commodity, which should never be the case.
& # 39; An operation is not something that can simply be returned to the store if you are in doubt. & # 39;
WHAT ARE THE PLASTIC SURGERY TRENDS IN MEN?
Rhinoplasty: 571 – an increase of 3% compared to last year
Otoplasty (ear correction): 412 – down 2%
Blepharoplasty (eyelid correction): 333 – lower 17%
Breast reduction: 285 – down 4%
Liposuction: 232 – off with 14%
Abdominal wall correction: 179 – maximum 18%
Face / neck lift: 121 – down 16%
Fat transfer 98 – 10% lower
Brow lifts 55 – down 4%
Breast augmentation: 18 – has not changed
WHAT ARE THE PLASTIC SURGERY TRENDS IN WOMEN?
Breast augmentation: 7,727 – a decrease of 6% compared to last year
Breast reduction: 4,014 – an increase of 7%
Blepharoplasty (eyelid correction): 2,820 – decrease 2%
Abdominoplasty: 2,733 – an increase of 5%
Liposuction: 2,286 – an increase of 12%
Rhinoplasty: 2,260 – maximum 3%
Face / Neck Lift: 2.013 – an increase of 9%
Fat Transfer: 1,330 – 2% less
Otoplasty (ear correction): 532 – below 10%
Browlift: 328 – 15% lower
Other areas of emerging cosmetic surgery are face and neck lifts, with nine percent and rhinoplasty with three percent.
But eyebrow lifts decreased by 14 percent in both men and women, presumably because non-surgical treatments in the main street are more accessible.
Superdrug has been offering botox and skin fillers since August to customers over 25 years of age.
In a commentary on the shift to high street procedures, BAAPS believes that the safety of customers can be compromised.
BAAPS president and consultant plastic surgeon Paul Harris argued for stricter regulations in these non-healthcare institutions – echoing concerns of the launch of Superdrug & # 39; s procedures.
Harris said: & # 39; The increase in high-street and do-not-surgical cosmetic procedures is extremely worrying for a number of reasons, not least the potential for patient care gains.
& # 39; Other things are that it becomes easier for minors to gain access, that unrealistic expectations may not be addressed and that any emergency complications need to be dealt with outside of a medical environment.
& # 39; Further regulation of products, doctors, procedures and buildings is urgently required to ensure the physical and psychological well-being of patients. & # 39;
Following criticism from the NHS, Superdrug customers should be questioned about their mental health for a procedure, which they should book by telephone after consulting a qualified nurse.
More than 28,000 people paid for a procedure in 2018, according to the figures, a small increase of 0.1 percent over the previous year.
More than nine out of ten treatments were performed by women, with the three most popular procedures for breast augmentation, breast reduction and eyelid correction, known as blepharoplasty.
Men have shown an interest rate drop of 4.7 percent, with only nose jobs and abdominoplasty increasing in popularity.
WHAT IS LIPOSUCTION?
Liposuction removes unwanted deposits of fat from specific parts of the abdomen, thighs or buttocks that do not respond to diet or exercise.
In the UK, liposuction varies in price from around £ 2,000 to £ 6,000, depending on where you are going and the body parts being treated.
Most of us (unless obese) have a certain number of fat cells that expand and contract depending on our diet and activity levels. Liposuction permanently removes some fat cells, allows less expansion and contraction and thus reduces the fat content.
Liposuction is most suitable for patients of relatively normal weight who have excess fat pockets in a certain part of their abdomen. The firmer and more elastic the skin, the better the results. It will not remove cellulite.
All liposuction is performed using a narrow hollow metal rod, known as a cannula, attached to a vacuum pump that is inserted under the skin through an incision and passed back and forth through the fat area, sucking the fat into small pieces.
In some situations, for example when the fat is spherical and heavy, such as in the & # 39; saddlebags & # 39 ;, a special ultrasound cannula can be used to break down the fat deposits before they are sucked in, so that a smooth result can be achieved.
Both standard liposuction and ultrasound can be expanded with a process called tumescent liposuction, whereby anesthetic and adrenaline containing fluid is circulated through the treatment area to stop pain and reduce bleeding. In this case, the cannula is used to suck the saline and the surrounding fat together, creating a smooth contour.
There will be a noticeable difference immediately and the final contour should be clear after three months.
The removed fat cells do not grow back unless you become obese, so the new shape must be permanently maintained if you adopt a healthy lifestyle.
Some swellings can last up to six months, although most bruises and swellings usually disappear within six weeks.
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