Ariana Grande is spreading love around the world in the form of her latest commercial venture.
The 31-year-old Grammy Award winner announced her new international fragrance line LOVENOTES on Thursday with a romantic pink-clad photo shoot she shared on Instagram.
‘Introducing LOVENOTES: a multi-fragrance collection of unique scents,’ it began in the caption.
“For the first time, we’ve created a handful of exclusive and magical scents for you to enjoy in different parts of the world,” Grande added.
“I’m so excited for this opportunity to deliver these little love letters to my fans around the world, through scents. Thank you for supporting my fragrances for all these years (this is officially my 10th!)”
Ariana Grande announced her new international fragrance line LOVENOTES on Thursday with a romantic pink-clad photo shoot she shared on Instagram.
“Introducing LOVENOTES: a multi-fragrance collection of unique scents,” she began in the title.
She continued: “I can’t wait for you to smell them and I hope you like them as much as I do. I’m bringing it to you…”
Grande then teased the fragrances, which include: Vanilla Suede, launching August 14 in the UK; Angels Kiss, available August 19 in Europe; Pink Woods, August 15 online and August 27 in stores in North America; and Pressed Petals, coming soon to Australia.
The ad featured Grande in a floaty, backless pink gown with a long train and high hem that showed off her legs while wearing matching heels.
She was surrounded by floating love letters, stamped with red hearts.
Grande also posed with a giant version of the letters, with an “A” in the heart stamp.
The Wicked star wore a white lace dress with matching knee-high stockings, holding the letter in front of her outfit.
Her latest announcement comes amid a busy time for Grande, who celebrated her 31st birthday in June.
Grande is currently gearing up for the premiere of Wicked: Part One on November 22, and the latest trailer dropped this week.
Last month, she and co-star Cynthia Erivo even attended the Olympic opening ceremony together.
“For the first time, we’ve created a handful of exclusive and magical scents for you to enjoy in different parts of the world,” Grande continued.
The Wicked star wore a white lace dress with matching knee-high stockings, holding a giant love letter in front of her outfit.
Fragrances include: Vanilla Suede, launching August 14 in the UK; Angels Kiss, available August 19 in Europe; Pink Woods, August 15 online and August 27 in stores in North America; and Pressed Petals, coming soon to Australia.
Grande is currently gearing up for the premiere of Wicked: Part One on November 22, and the latest trailer dropped this week.
Last month, she and co-star Cynthia Erivo even attended the Olympic opening ceremony together.
The Nickelodeon alum also released her seventh studio album Eternal Sunshine in March, debuting atop the Billboard 200.
Meanwhile, Grande hinted last month that she’s working on a “mini” tour. “I want to do it too,” she said last month. “It would be a really lovely idea to be able to do some shows in between the two Wicked movies…”
“I think it would be a small sampling of the programs,” Grande added. “It’s something my team and I are working on to find options.”
