Apple announces a PURPLE iPhone 12 and an all-new iMac in seven different shades

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Apple added a splash of color to its devices with a new purple iPhone 12 and new iMac computers in a rainbow of seven different hues.

The tech giant unveiled the new color schemes at its virtual ‘Spring Loaded’ event Tuesday.

Available in seven different vibrant colors, the iMac includes a 1080p FaceTime HD camera, studio-quality microphones and a six-speaker sound system.

The computer is also the first to ship with Touch ID, making it easier to log in securely, make purchases with Apple Pay, or switch user profiles – all at the touch of a finger.

Both the stunning purple iPhone 12 and the colorful new iMac computers will be available for pre-orders on Friday and will ship in the second half of May.

The new purple hue is available for both the iPhone 12 and the iPhone 12 mini

The new purple hue is available for both the iPhone 12 and the iPhone 12 mini

April is always Apple’s first product event of the year, but just like in 2020, this year was also held virtual due to the ongoing coronavirus pandemic.

However, the virus has not stopped the technology giant from sharing its latest innovations with the world.

The new purple hue is available for both the iPhone 12 and the iPhone 12 mini.

Greg Joswiak, Apple’s Senior Vice President of Worldwide Marketing: “The new purple finish, just in time for spring, adds another bright and fun option to the lineup, and we think customers will love it.”

The iMac is available in seven different vibrant colors and includes a 1080p FaceTime HD camera, studio-quality microphones and a six-speaker sound system

Available in seven different vibrant colors, the iMac includes a 1080p FaceTime HD camera, studio-quality microphones and a six-speaker sound system

The new iMac has an expanded 24-inch 4.5K Retina display2 with narrower bezels and 11.3 million pixels

The new iMac has an expanded 24-inch 4.5K Retina display2 with narrower bezels and 11.3 million pixels

This beautiful new color joins the iPhone 12 and iPhone 12 mini family, which is available in five other stunning finishes, and features an advanced dual-camera system, Super Retina XDR display, enhanced durability, A14 Bionic – the fastest chip ever in a smartphone – long battery life and the best 5G experience on any smartphone. ‘

The seven new colors for the iMac may have stolen the show, including green, yellow, orange, pink, purple, blue and silver – all of which reflect Apple’s iconic 1998 iMac G3.

The seven new colors for the iMac may have stolen the show, including green, yellow, orange, pink, purple, blue and silver - all of which reflect Apple's iconic 1998 iMac G3 (left)

The seven new colors for the iMac may have stolen the show, including green, yellow, orange, pink, purple, blue and silver – all of which reflect Apple’s iconic 1998 iMac G3 (left)

The new iMac is the latest addition to the family of Mac models powered by Apple’s M1 chip including MacBook Air, 13-inch MacBook Pro and Mac mini.

“M1 is a giant leap forward for the Mac, and today we’re excited to introduce the all-new iMac, the first Mac designed around the groundbreaking M1 chip,” said Joswiak.

With its striking design in seven stunning colors, immersive 4.5K Retina display, the best camera, microphones and speakers ever in a Mac, and Touch ID, combined with the stunning performance of M1 and the power of macOS Big Sur, the new iMac takes everything people love about iMac to a whole new level. ‘

Apple says the new iMac comes with “the best sound system ever in a Mac.”

The system has two pairs of force-canceling woofers placed side by side and each is balanced with a high-quality tweeter.

Apple says the new iMac comes with

Apple says the new iMac comes with “the best sound system ever in a Mac.” The system has two pairs of force-canceling woofers, placed side by side, and each is balanced with a high-quality tweeter

All in all, this makes for a sound system with six speakers.

iMac with 7-core GPU starts at $ 1,299 and $ 1,249 for education, and is available in green, pink, blue, and silver.

It features an 8-core CPU, 8 GB unified memory, 256 GB SSD, two Thunderbolt ports, Magic Keyboard and Magic Mouse.

iMac with 8-core GPU starts at $ 1,499 and $ 1,399 for education, and is available in green, yellow, orange, pink, purple, blue, and silver.

It features an 8-core CPU, 8 GB unified memory, 256 GB SSD, two Thunderbolt ports, two additional USB 3 ports, Magic Keyboard with Touch ID, Magic Mouse and Ethernet.