Everyone knows that EA Sports is now not associated with the FIFA brand from the next part onwards, which will be considered a new launch from the developer that will bear the name EA Sports FC, which will be considered a new launch for the famous football series, and the publisher has great confidence towards its next version and is not afraid of just losing 4 Characters, according to what the company’s president said.
In an interview with the website The Mirror With Vice President of EA Sports “David Jackson”, he said that he believes that the company’s decision to separate from FIFA will create great freedom for the company in terms of innovations from the past because with the presence of the FIFA brand there were some restrictions that prevented them from innovating.
“There is a huge amount of energy in all of our studios around the world, this is what we want to achieve with the ambition we wanted with the new brand.”
When asked explicitly about the reason that might make players excited after the brand change, Jackson said that moving away from the FIFA brand will lead to creating new and attractive experiences for players, and this does not represent a change in the brand only, but in the way the company thinks, and this is the reason for the confidence in what they will present to The sports games market of the future besides mentioning that player opinions are everything.
Jackson’s comments come in the wake of previous statements made by the publisher, in which she hinted that licensing the FIFA brand would hinder it in some issues related to the game in the future, so it seems that the company has overcome some obstacles, but the last vision remains with the release of the game this fall. as we expect.