girl-Mae HayaMaebe’s new fashion line has been heavily criticized for its poor quality, despite the “luxury” price tags, with customers claiming the items were “ruined after just one wear.”
The Love Island star, 25, who lives in Manchester, launched the company last month to much fanfare.
She says the company’s goal is to “reshape premium fashion, making it accessible without high prices.”
As soon as the clothes went on sale, the content creator’s followers snapped up the items and in just three minutes, almost everything was sold out.
But Molly-Mae, who modeled the range on her Instagram, has recently come under fire after her ‘Ultimate Blazer’ started moving after customers wore it just once.
Fans also questioned the high price tag of £140 when the garment is made entirely of plastic fabric: 63 per cent polyester, 19 per cent viscose and 18 per cent acrylic.
Lily Marie Bond bought the collection and managed to get her hands on the viral gray blazer, but was disappointed when it fell apart after one wear.
Others criticized the influencer for selling ‘grandpa’ jeans and charging £65 for a simple white shirt.
Lily Marie Bond bought the collection and managed to get her hands on the viral gray jacket.
He went out one night and noticed later that the sleeves of the higher-priced jacket were pilling and there was a loose thread next to one of the buttons.
Lily said: “I’m not impressed, I’m very disappointed.” It’s just pilling, it doesn’t look good. I wouldn’t recommend buying this, it’s not worth it.
“I wasn’t doing anything crazy, I was just sitting and having a few drinks.”
Others criticized the poor quality at a high price, with some saying a basic white shirt for £65 was “criminal”.
The ‘All Tied Up Oversize Shirt’ is made from 50 percent cotton and 50 percent Lyocell, a semi-synthetic fabric.
The ‘Seam Detail Boyfriend Jeans’ sell for a whopping £90, which is the cost of some Levi denim pieces.
But the jeans were meant to look like something a ‘grandpa’ would wear online and were also made from 10 percent polyester.
The ‘Boyfriend Jeans with Stitching Detail’ (pictured left) sell for a whopping £90 and the ‘Oversized Fully Tied Shirt’ will set you back £65 (pictured right)
Model Scott Staniland’s brand Molly-Mae is “all fast fashion with a premium price even though it’s basically plastic.”
Model Scott Staniland, who often speaks out against fast fashion brands, informed others that Jaeger was selling a jacket very similar to Molly-Mae’s, which cost £20 more for 98 per cent wool.
She said the Molly-Mae brand is “all fast fashion at a premium price point, even though it’s basically plastic.”
The cheapest item in the collection is the ‘Dreamer Pointelle Tee’, which is priced at £35, for the plain cropped tee.
Another customer, Melissa Jade, said she had been wearing the gray jacket for two days before it started moving around the edges of the garment.
‘I’m really gutted. I’m not sure how I can fix the problem. “I’m not sure what to do,” she said.
Other people who bought the garment commented, with some claiming they had been sent a debobbler when they emailed about it.
One wrote: ‘I’m not the one wearing my Hobbs jacket for the hundredth time and it still looks new. And I bought it second hand on Ebay!!!’
Another wrote: “I sent an email and they sent me a debobbling machine.”
Other people who purchased the garment commented on a clip showing the jacket, with some claiming they had been sent a debobbler when they emailed about it.
A third said: “People who say they buy a ball remover are crazy.” It’s £150, you shouldn’t need to do anything to it after using it for a couple of hours.’
A fourth commented: “I have a Shein jumper from a year ago that hasn’t even moved.”
On Maebe’s website, Molly-Mae wrote: ‘With a focus on high-quality pieces designed for everyday wear, the brand draws inspiration from traditional British heritage and reimagines timeless classics that exude quality.
“It’s for the person looking for a touch of sophistication in their everyday style, but without the unattainable price tag.”
But the mother-of-one’s followers were also left furious after Molly-Mae, former creative director of PrettyLittleThing, failed to reveal the composition of the items.
After the brand launched, customers were quick to point out that the website didn’t detail what the clothes were actually made of.
Molly-Mae showed off her new line in June and posted an image on her Instagram profile wearing the jacket.
Morgan also bought the jacket and joked that it was “Maebe, a waste of money,” after wearing the jacket once “for three hours.”
Melissa Jade said she had been wearing the jacket for two days before it started moving around the edges of the garment.
For example, the £60 cardigan, which comes in gray and cream, was only described as having a “touch of wool”.
Maebe warned that the fabric of her £140 ‘ultimate’ jacket has a ‘stringy surface to enhance the soft-touch finish’ which will swell if ‘rubbed too much’.
But the pilling wasn’t the only problem, as shopper Georgia Fox showed that the stitching on the jacket pocket was coming loose.
She said: ‘All the seams are torn, look. I’m just not sure if I’m vibing with this. “It’s just not giving as much as I thought it was going to.”
Morgan also bought the jacket and joked that it was “Maebe, a waste of money,” after wearing the jacket once “for three hours.”
‘That’s so bad. “It’s a shame because the blazer looked great, I wanted the cream color, I wanted the jeans and I was so excited to see what else came out,” she said.
But I think £140 for that is a crime. I didn’t think I was going to put out something that wasn’t durable at that price, but I used it once and it looks like it’s a month old.
Molly-Mae showed off her new line in June, posting an image to her Instagram profile that racked up more than 160,000 likes.
The 25-year-old told MailOnline at the time: “The Ultimate Blazer is my absolute favourite, it’s the piece I was most excited about when we were designing the collection.”
“The quality is beautiful and it’s a piece I know I’ll wear again and again.”
Molly-Mae’s representative declined to comment.