15 years later, Apple still thinks Samsung ‘created a poor copy’ of the iPhone

15 years ago today, Apple started selling the first iPhone, dramatically changing the smartphone landscape and driving the company to incredible success. But Apple executives are still salty about this whole Samsung Galaxy thing.

In a retrospective of Joanna Stern of The Wall Street Journal, Apple VP Greg Joswiak said of Samsung’s first Android Galaxy phones: “They were annoying because they stole our technology. They took the innovations we made and made them.” a bad copy of it. And just put a bigger screen around it.”

After Steve Jobs famously said that Samsung “slavely” copied the iPhone. Apple sued Samsung in 2011 for widespread patent and trade style infringement, accusing the company of “blatant copying” of the iPhone. After years of judgments and appeals, Samsung and Apple settled their respective cases in 2018, but the resentment apparently persists.

The similarity of the early Galaxy phones to the iPhone is undeniable, but it’s also impossible to ignore Samsung’s own impact on the industry. Most notably, the Galaxy phones’ larger screen size caught on, and the company also helped pioneer multiple cameras, longer battery life, and higher storage capacities, among other features and improvements.

The rest of the video focuses on the impact the iPhone has had on people’s lives, and follows the life of a boy who was born the same day the iPhone hit the shelves. Former Apple CEO Tony Fadell describes how the iPhone was born from the iPod and how the iPhone instantly changed everything: “Culture at Apple changed drastically… it became a constant deluge of emails and messages and you were like oh my god, no one could get rid of them.”